Marketing

Articles

Content marketing: what it is, and why you should be doing it

Content marketing: what it is, and why you should be doing it

Anna Malczyk 22 May 2012

Valuing the keynote presentation

Valuing the keynote presentation

Douglas Kruger 16 May 2012

Johanna McDowell

Selecting digital online agencies

Johanna McDowell 8 May 2012

What's stopping you marketing yourself?

What's stopping you marketing yourself?

Donna Rachelson 2 May 2012

NMG's 11 rules of political advertising

NMG's 11 rules of political advertising

Carole Kimutai 17 Apr 2012

Marketing lessons from the Arab Spring

Marketing lessons from the Arab Spring

Eugene Yiga 13 Apr 2012

Ten reasons why email marketing won't die

Ten reasons why email marketing won't die

Megan Louw 12 Apr 2012

Rethinking offline social networks in semi-rural communities

Rethinking offline social networks in semi-rural communities

Marcela Ospina 30 Mar 2012

How personal branding benefits your company brand

Donna Rachelson 27 Mar 2012

Should you go to SxSW 2013?

Should you go to SxSW 2013?

trigger/isobar goes to SxSW 26 Mar 2012

Ogilvy Kenya Board announces leadership change

Ogilvy Kenya Board announces leadership change

Carole Kimutai 23 Mar 2012

Research backed media buying key to marketing success

Research backed media buying key to marketing success

Walter Wafula 19 Mar 2012

Two worlds...one message

Two worlds...one message

Johanna McDowell 16 Mar 2012

M-Net's MD makes Young Global Leaders 2012 list

M-Net's MD makes Young Global Leaders 2012 list

Gregory Gondwe 16 Mar 2012

Get your companies online, marketers told

Get your companies online, marketers told

Walter Wafula 14 Mar 2012

Five lessons brands can learn from Kony 2012

Five lessons brands can learn from Kony 2012

Maja Rode 14 Mar 2012

John Boe

Let's shake on it

John Boe 12 Mar 2012

Building brands, driving sales - and doing good

Building brands, driving sales - and doing good

Sarah Britten 7 Mar 2012

Cartoonists protest as MISA announces new awards

Cartoonists protest as MISA announces new awards

Gregory Gondwe 7 Mar 2012

Karen Parkin

Building a culture of project management

Karen Parkin 6 Mar 2012

John Boe

What are you selling?

John Boe 5 Mar 2012

Koome Mwambia to exit Ogilvy Kenya

Carole Kimutai 5 Mar 2012

Vanessa Clark

Unpicking viral marketing

Vanessa Clark 29 Feb 2012

Wikus Engelbrecht

Intergrating Pinterest into email marketing campaigns

Wikus Engelbrecht 28 Feb 2012

John Boe

Feedback: Some people can't handle the truth

John Boe 27 Feb 2012

Vanessa Clark

Online marketing: What's next for the banner ad?

Vanessa Clark 24 Feb 2012

MTN tops advertising spend in Uganda

MTN tops advertising spend in Uganda

Walter Wafula 22 Feb 2012

Vanessa Clark

Making money on the internet in Africa

Vanessa Clark 20 Feb 2012

Google vs gut: how to screen clients

Google vs gut: how to screen clients

Jo Duxbury 17 Feb 2012

Get the push vs pull marketing balance right

Get the push vs pull marketing balance right

Vanessa Clark 16 Feb 2012

Let's do Biz