President/executive producer of Afrima, Mike Dada, said, “Irrespective of how popular artistes or their works are in Africa, failure to submit for the awards means their chances of being nominated for Afrima 2017 is practically non-existent.”
Delivering the opening address at the event, head of the culture division (AUC), Angela Martins, said, “We would like to hail the All Africa Music Awards initiative for the laudable impact it has for its three editions (2014, 2015 and 2016). Afrima has been able to mobilise millions of people and renowned artistes from the five regions of Africa.
“We wish to thank Afrima for allowing us to popularise this continent policy tool on its platforms and we call upon all of you here present to assist in popularising these continental tools.”
Afrima is a combined effort to recognise, award, promote and preserve Africa’s rich music culture. In partnership with the African Union, it is expected to be the biggest music event in Africa. For more information, click here.
