Celebrating the new moves, the distributors have introduced a new dance, 'Do the Barbie', with a download available on the website. Fans can even take a fashion quiz to see which fashionista they are - Wild, Artsy, Sassy, Glam, Cutie or Girly.
Collaboration between Edgars and Just Fun Toys in October 2010 will offer a range of t-shirts and related value added items, giving young girls the opportunity to express their fashionista sense to the world and strike a pose, just like the doll.