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Franschhoek based wine estate, La Petite Ferme has awarded Cape Town based PR agency, Red Carpet Concepts (RCC) with its public relations, marketing, social media, new website development and events management portfolio. Bringing light to the wine farm's new upgrades and offerings being implemented, RCC will conduct a full 360° integrated marketing and communications campaign delivering high conversion rates through wine sales, accommodation and restaurant bookings as well as private and public event and function bookings.