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The rise of mobile - What it means for brands
The rise of mobile - What it means for brands

James Cameron was right - in the 21st century machines would take over the world. Only it would not be six-foot-tall cyborgs, but five to 10-inch screens doing the conquering...

By Nick Hodge 2 days ago

Managing your personal brand
Managing your personal brand

Social media and digital marketing expert Bianca Quinn-Diavastos shares tips for making use of social media to manage a thriving personal brand online...

By Bianca Quinn-Diavastos 14 Nov 2017

Startups winners at AppsAfrica.com Innovation Awards
Startups winners at AppsAfrica.com Innovation Awards

African startups Flare, Snapplify and Flutterwave were among the winners at the AppsAfrica.com Innovation Awards, which took place in Cape Town last night...

By Tom Jackson 8 Nov 2017

Add value before self-promoting on social media
Add value before self-promoting on social media

Businesses often misunderstand the function of social media. A quick scroll through most business pages on Facebook will quickly reveal their errors...

By Yolandi Allen 7 Nov 2017

US journalist in jail on charges of trying to topple Mugabe
US journalist in jail on charges of trying to topple Mugabe

A 25-year-old American journalist charged with attempting to overthrow Zimbabwe's President Robert Mugabe, on account of an alleged tweet that described the ageing leader as "selfish and sick", was remanded in custody Saturday after denying the accusations...

6 Nov 2017

Generation C - It's about connectivity and community rather than age
Generation C - It's about connectivity and community rather than age

Digital technology has transcended age barriers, with tech-savvy people across age groups relishing new ways to connect with others and engage with content and services...

By Werner Lindemann 3 Nov 2017

To succeed with youth on social media, let them be part of the brand's story
To succeed with youth on social media, let them be part of the brand's story

South Africa's first digital-native generation is coming of age, and it's changing the rules for marketers...

By Ernst Wittmann 2 Nov 2017

Make it digital
Make it digital

Some agencies are finally beginning to understand the importance of being "fully integrated." So why this need for integration?...

By Jeanette Grove 26 Oct 2017

Your brand should be telling Stories
Your brand should be telling Stories

Instagram Stories now lets you host a poll, but maybe you're struggling to share your brand purpose using Stories (and to keep up with the millennials). Here are a few ideas on how you can start thinking about telling better stories...

By Babalwa Nyembezi 25 Oct 2017

Facebook strengthens its ecosystem in Africa
Facebook strengthens its ecosystem in Africa

Facebook brings together Kenyan Group leaders to foster new connections...

13 Oct 2017

Lola Ogunyemi
Black model in Dove video says ad 'misinterpreted'

LONDON - The black model who appeared in a Dove advert which triggered accusations of racism insisted Wednesday that she was not a victim and that the commercial had been misinterpreted...

12 Oct 2017

Dove apologises for 'racist' whitewashing ad, social media won't accept
Dove apologises for 'racist' whitewashing ad, social media won't accept

NEWSWATCH: Dove comes out unclean after apologising for its latest advertising campaign that depicted a black woman turning white after using its shower cream...

By Jessica Tennant 9 Oct 2017

Facebook sponsors TechCrunch's Startup Battlefield Africa
Facebook sponsors TechCrunch's Startup Battlefield Africa

Facebook gets behind African entrepreneurs in a 'celebration of tech' week as part of its sponsorship of TechCrunch's Startup Battlefield Africa...

9 Oct 2017

(c) Alexander Kirch -
Facebook 'context' button is latest effort to fight fake news

WASHINGTON - Facebook said Thursday it was testing a new button to allow users to get more context about a news source, in the latest move by the leading social network to curb misinformation...

6 Oct 2017

Kenya election annulment: What are Kenyans talking about?
Kenya election annulment: What are Kenyans talking about?

On 1 September the Supreme Court announced that the Kenyan elections had been annulled. Global media intelligence company Meltwater tracked and analysed the social media and online editorial mentions...

Issued by Meltwater 5 Oct 2017

A model walks the runway during the St. Sava Fundraising Fashion Show at Domenico Vacca Club New York on April 24, 2017 in New York City. Photo:
Fashion world shaken by #NoFreePhotos row

PARIS - Photographers have risen up in revolt at the way fashion labels and influencers are using their street style images without crediting them, highlighting discontent about the "work for free" culture in the multi-billion dollar industry.

2 Oct 2017

Deutsche Welle broadcasts live to Africa via Facebook
Deutsche Welle broadcasts live to Africa via Facebook

Deutsche Welle launches its Africa programming as Live Radio on Facebook...

28 Sep 2017

Twitter is doubling the length of tweets to 280 characters
Twitter is doubling the length of tweets to 280 characters

Twitter's 140-character limit may soon be a thing of the past. The microblogging network announced plans to extend its arbitrary but now-familiar 140-character limit to 280 characters...

By Andy Walker 27 Sep 2017

Tanzania tightens noose on social media
Tanzania tightens noose on social media

The Tanzanian government has drafted sweeping regulations to tighten its grip on online content producers and users across popular social media platforms...

27 Sep 2017

Advertising in the age of mobile, social and AI
Advertising in the age of mobile, social and AI

Given the rise of mobile, social algorithms and artificial intelligence (AI) and their impact on both advertising and how we engage, the way advertising campaigns are run has changed...

By Lisa Steingold 26 Sep 2017

Ory Okolloh
Top African business leaders to follow on Twitter

Here's a list of some of the top African business leaders to follow on Twitter...

22 Sep 2017

How will you speed through the digital trough of disillusionment?
How will you speed through the digital trough of disillusionment?

Peter Sondergaard, Gartner executive VP for research, addressed CIOs and senior IT executives in his keynote at the annual Gartner Symposium/ITxpo in Cape Town...

By Ilse van den Berg 22 Sep 2017

(c) Marcel de Grijs -
Pinterest growth quickens with international appeal

SAN FRANCISCO - Pinterest on Thursday announced it has topped 200 million monthly users as growth at the online bulletin board picks up speed, especially outside the United States...

15 Sep 2017

Facebook runs Africa Safety Tour in South Africa, Zimbabwe
Facebook runs Africa Safety Tour in South Africa, Zimbabwe

This week, an expert team from Facebook will meet with leading South African and Zimbabwean representatives, civil society and experts to learn from, as well as provide practical advice in helping people to stay safe online....

15 Sep 2017

On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media
On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media

In a world where everyone is constantly scrolling down their screen, it's easy for brands' content to get lost in the clutter of posts on the timeline. Here's how to make content pop!...

By Babalwa Nyembezi 13 Sep 2017

Social media recorded drop in Kenyatta support
Social media recorded drop in Kenyatta support

A social media monitoring firm has recorded that President Uhuru Kenyatta's support has dropped in Kenya after attacks on the judiciary...

8 Sep 2017

Radisson Blu Super Breakfast (Images Supplied)
Radisson Blu Super Breakfast prompts creative social media video campaign

To showcase their new super breakfast offering, Radisson Blu launched a creative, multichannel social media video campaign inspired by the magic moments that take place around the breakfast table...

7 Sep 2017

Marcel de Grijs ©
Five fast stats about social media

Video killed the radio star, it was alleged in 1981 by pop group The Buggles in the song of the same name. But has social media caused the death of newspapers, magazines, and television?...

By Iza Grek 6 Sep 2017

Lukas Gojda ©
Capitalising on Twitter trends to amplify your brand

More and more we're seeing brands hop onto the ‘trending topics band-wagon' on social media. The trick is to be both on-trend, and also link it back to your brand...

By Amahle Madlala 5 Sep 2017

The new YouTube logo.
YouTube's new logo and layout annoys creators

YouTube has officially launched its new layout for both mobile and desktop, but creators are less than enthused with the surface-level fixes...

By Julia Breakey 1 Sep 2017

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