Does your location-based mobile partner know the location of your ads?
Does your location-based mobile partner know the location of your ads?

The digital media industry's latest obsessions are brand safety and viewability - two closely linked topics born out of the controversial practice of programmatic advertising...

Issued by Vicinity Media 10 Jul 2018

Primedia Outdoor continues to expand its digital footprint in sub-Saharan Africa
Primedia Outdoor continues to expand its digital footprint in sub-Saharan Africa

As part of growing its digital footprint in sub-Saharan Africa, Primedia Outdoor has recently gone a step further to install new 4m x 8m and 3m x 6m LED screens in eSwatini and Lesotho respectively...

Issued by Primedia Outdoor 5 Jul 2018

8 steps to refreshing your corporate identity
8 steps to refreshing your corporate identity

Coming up with your corporate identity is not as simple as briefing a designer and giving them free rein. There is a lot of ground work that you need to do in advance to understand where your brand is going, and how your identity will reflect this...

By Tim Allemann, Issued by Fedgroup 28 Jun 2018

Growth and change for TLC Marketing Worldwide
Growth and change for TLC Marketing Worldwide

TLC Marketing bids farewell to their former CEO Derek Miller, who will now fulfil the role of CEO for the agency's Chinese office in Shanghai. Preneshen Munian, MD of South Africa, will take the reigns as Managing Director for Africa and the Middle East...

Issued by TLC Marketing Worldwide 28 Jun 2018

Any brand can create disruption to fuel growth according to a new report from Kantar Millward Brown
Any brand can create disruption to fuel growth according to a new report from Kantar Millward Brown

Recent analysis of the BrandZ global database shows many brands aren't seizing opportunities to disrupt with fewer than one in 10 brands growing between 2014 and 2017...

Issued by Kantar Millward Brown 20 Jun 2018

Building the Shared Value ecosystem in Africa - Insights from 2018 Africa Shared Value Summit
Building the Shared Value ecosystem in Africa - Insights from 2018 Africa Shared Value Summit

One of the strongest themes of the 2018 Africa Shared Value was the importance of businesses investing in the creation of sustainable Shared Value ecosystems for long-term success...

Issued by Shift Social Development 18 Jun 2018

Introducing the Business Leaders in Africa Summit
Introducing the Business Leaders in Africa Summit

Sama Oeuvre Brand Communications will host the Business Leaders in Africa Summit on 16-17 October...

Issued by Sama Oeuvre Brand Communications 13 Jun 2018

Alliance Media joins the mission to help bring clean water to communities in need
Alliance Media joins the mission to help bring clean water to communities in need

663 million people in the world live without clean water. That's nearly one in 10 people worldwide. For people in developing countries, clean water can change everything...

Issued by Alliance Media 6 Jun 2018