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The offering allows customers to acquire smartphones starting from R10 per day, with no credit checks or paperwork required.
The process uses AI-driven affordability assessments tailored to South Africa’s informal economy. Customers can select payment plans ranging from three to twelve months, after which the device is owned outright.
The solution is powered by MTN’s fintech platform in partnership with Airvantage. It follows MTN’s previous initiatives like Smartphone For All and Shesh@ 5G SIM Delivery, targeting challenges around smartphone affordability and digital inclusion.
Kagiso Mothibi, CEO: Fintech SA at MTN South Africa, said: “This offering empowers users, especially the unbanked and underserved, to own a 4G or 5G smartphone affordably, from as little as R10 a day, with no credit checks or paperwork required.”
Tandi Kuper, CEO of Airvantage, added: “Together with MTN, we’re using data science and fintech to democratise access to smartphones. It’s technology with purpose, at scale.”
The launch currently features 4G Samsung smartphones, with plans to include more brands.