The Digital Edge - Traditional Strikes Back
This week we return to the topic of how traditional agencies view the world of digital marketing and see how the likes of a massive advertising conglomerate such as Y&R view the topic. We hear from Yossi Schwartz, the Group Chief Executive Office for Y&R and see how his company approaches the world of digital.
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RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world
Born in 1994, Gen Z are the born free generation and they are redefining the world from work to play, opening challenges and opportunities that brands need to understand they want to stay relevant and thrive in the Gen Z world.
27 May 2025 09:18
RAPT BizTrendsTV: GG Alcock on KasiNomics - A growth trend reshaping Africa's economies
The second episode of RAPT BizTrendsTV focuses on the informal economy, a key growth trend reshaping South Africa’s and Africa's economies. Often referred to as the grey economy, it is brimming with potential.
25 Mar 2025 09:33
