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Image credit: Thomas William on Unsplash.
The right video for the right time

In Nielsen and Taboola's "Moment of Next" study, the two company's took a look at video-watching...

By Travis Bussiahn 24 Oct 2019

Image credit: Alex Suprun on Unsplash.
This is where your target market is. Where are you?

The data on video marketing isn't nebulous stats. That's where your target market is...

By Travis Bussiahn 9 Oct 2019

Image credit: Vanilla Bear Films on Unsplash.
Video, the new document: Where do you start?

A lot of people don't know where to begin with video in today's digital space...

By Travis Bussiahn 1 Oct 2019

The Lion King roars to life on the big screen in a whole new way
The Lion King roars to life on the big screen in a whole new way

The live-action release of The Lion King promises to be one of the most spectacular highlights of 2019..

By Daniel Dercksen 15 Jul 2019

#AWE2019: Highlights from Day 2
#AWE2019: Highlights from Day 2

The Augmented World Expo is underway in Silicon Valley, USA, and Johan Walters shares highlights from Day 2...

By Johan Walters 31 May 2019

#AWE2019: Highlights from Day 1
#AWE2019: Highlights from Day 1

The Augmented World Expo is underway in Silicon Valley, USA, and Johan Walters shares highlights from Day 1...

By Johan Walters 30 May 2019

#Bookmarks2019: Bravery in telling stories without fear or favour
#Bookmarks2019: Bravery in telling stories without fear or favour

Eyewitness News recently won a Bookmarks' Gold for its Poisonous Bullets: The Silent Betrayal of Sindiso Magaqa three-part podcast series...

By Jessica Tennant 16 Apr 2019

Africa Video Forum, AfricaCom 2018.
#AfricaCom: 'Don't die with your idea'

The Africa Video Forum at #AfricaCom 2018, this year grappled with funding models for original content on the continent and the disruption that mobile brings...

By Louise Marsland 23 Nov 2018

#Loeries2018: Welcome to the hypermarket
#Loeries2018: Welcome to the hypermarket

The second speaker at the 2018 DStv Seminar of Creativity was Lethepu Matshaba, vice president of Homecare Southern Africa at Unilever SA, who spoke on the relevance of creativity in a hyper-fragmented world...

By Angie White 17 Aug 2018

#AfricaMonth: Media companies need to invest in African content
#AfricaMonth: Media companies need to invest in African content

The new general manager and vice president of Fox Networks Group Africa, Evert van der Veer, will focus on the expansion of Fox Sports and local content production...

By Louise Marsland 16 May 2018

Mbithi Masya, film director at Fat Rain Films, Kenya.
Celebrating African storytelling and craft

Mbithi Masya, film director at Fat Rain Films, Kenya, and a Ciclope Africa judge, talks about what Africa can bring to the international stage...

By Louise Marsland 26 Apr 2018

Ciclope Africa shone a light on local craft work
Ciclope Africa shone a light on local craft work

Francisco Condorelli, the director of Ciclope, tells Bizcommunty.Africa what he sees for the future of Ciclope and awards focused on craft rather than the 'big idea'...

By Louise Marsland 20 Apr 2018

Darrin Thomas, Manager, Marketing and Communications Africa, Virgin Atlantic Airways
Marketing Virgin Atlantic: Challenging the status quo with flair, passion and love

"I love that we, at Virgin Atlantic, are always taking calculated risks - we're always pushing the boundaries, but with the customer's best interests always in mind."

By Cari Coetzee 5 Apr 2018

Three applications for video in channel communication
Three applications for video in channel communication

Wynand Smit takes a fresh look at how video can be used in the channel environment, like how AI-enabled video screens can "learn" from the data you create when interacting with them...

By Wynand Smit 7 Mar 2018

Alexi Wheeler, vice president, animation production and development, Nickelodeon.
Nickelodeon's Alexi Wheeler on entering the age of content

Nickelodeon's Alexi Wheeler shares about the talk he presented at the 2018 CTIAF, how he feels about the role of women in the animation industry and elaborates on what he thinks the industry as a whole can still improve on...

By Juanita Pienaar 7 Mar 2018

Sunu Gonera. Filmaker. Storyteller.
#DesignIndaba2018: 'This is Africa's moment'

The Design Indaba stage was a cathartic moment for the first speaker of day one, Zimbabwean-born filmmaker, Sunu Gonera, who told Bizcommunity.com that it was a "coming of age moment" for him to tell his own story to his peers and have it well received...

By Louise Marsland 21 Feb 2018

#Newsmaker: Fort's Amr Singh on what makes a good director
#Newsmaker: Fort's Amr Singh on what makes a good director

Fort agency's creative partner and director Amr Singh recently won the Craft Gold for Best Directing at the 2017 PromaxBDA Africa Awards for his work on DStv Africa's brand film in collaboration with Studio Zoo...

By Jessica Tennant 29 Nov 2017

#NewCampaign: $15m Emirates campaign opens up a world of good times
#NewCampaign: $15m Emirates campaign opens up a world of good times

Emirates has launched a $15m campaign to inspire travel and promote the airline's network of global destinations. We go behind the scenes of the campaign with Boutros Boutros...

By Cari Coetzee 24 Oct 2017

FCB Cape Town’s senior strategic planner, Marthinus van Loggerenberg.
Authentic narrative for resonant branded entertainment

Branded entertainment, a particular offshoot of content marketing, can be defined as a communication effort that employs a compelling authentic narrative to achieve brand resonance...

By Marthinus Van Loggerenberg 5 May 2017

Local content production support - critical as Zimbabwe gears up for digitisation
Local content production support - critical as Zimbabwe gears up for digitisation

Currently Zimbabwe is gearing itself up for two significant developments in the broadcasting industry - the announcement of the successful local commercial licence applicants and digital migration...

By Koliwe Nyoni Majama 18 May 2015

Anton Ressel
Learn to say 'No'

Saying 'No' can be a liberating experience for an entrepreneur...

By Anton Ressel 9 Feb 2015

Laurie Sloan
The future of communicating in a digital space

Mobile technology is significantly changing the way businesses interact with their customers, and to put it simply, engagement is everything...

By Laurie Sloan 18 Jul 2014

Demystifying the high-res image
Demystifying the high-res image

In my mind it really is quite straightforward and simple. The quality, deep-etched, high-resolution product jpeg is the basic commodity of lifestyle PR that without, brand managers seriously reduce their chances of being published...

By Lorrianne Cloete 26 Jun 2014

Commercialising the YouTube experience
Commercialising the YouTube experience

YouTube's first-ever video upload was of Jawed Karim (the site's co-founder) looking a little awkward during a trip to the zoo. Since then, we've seen a host of other shareworthy content... (video)

By Mike Silver 2 Jun 2014

Dina Saffer-Myers
Winning advertising creative - you get what you brief

A brand manager's dream: Produce a TV advert showcasing the benefits of a product whilst bringing a tear to the consumer's eye and galvanising them to rush out to purchase it.

By Dina Saffer-Myers 18 Mar 2014

Using animation to make sense of big data
Using animation to make sense of big data

There are a number of specialists who all contribute to analysing and interpreting big data. We'd like to add a less obvious specialisation into the mix, namely animation and gaming.

By Glenn Gillis 7 Mar 2014

[Design Indaba 2014] People want cities for people
[Design Indaba 2014] People want cities for people

Cities around the world all have one particular thing in common - they are made up of people. The problem is though that most cities have not been built to accommodate people - but to accommodate cars and traffic. (video)

By Ilse van den Berg 26 Feb 2014

Ready to exchange the boardroom for the studio?
Ready to exchange the boardroom for the studio?

Are you charged with the adrenalin from having endured more than your fair share of 'flack' in your job? Then you may feel justified in diving headlong into the abyss of perceived 'instant freedom' of the self-employed. But first read on, before you hand over 'The Letter'.

By Catherine Milward-Bridges 12 Dec 2013

Nyembezi Phiri
Africa: An advertising voyage of discovery

After a year of my boss convincing me that real opportunities are in the rest of Africa, I decided to follow him to Kenya.

By Nyembezi Phiri 15 Oct 2013

Chemory Gunko
Brand building for the internet

In a world of print magazine ads, television commercials and billboards, what the face of your brand looked like was more important than just about anything.

By Chemory Gunko 7 Oct 2013

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