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#WomensMonth: Kionna Moodley's shopper marketing vision for PepsiCo in Africa

Karabo Ledwaba

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These customers ain't loyal... Or are they?

These customers ain't loyal... Or are they?

Bogosi Motshegwa 12 Oct 2016

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The modern marketing paradox

Antoinette Pombo 12 Oct 2016

Three key insights for brands curious about Instagram

Three key insights for brands curious about Instagram

Meagan Elston 11 Oct 2016

How to leverage Snapchat to boost your brand

Ashleigh Butterworth 7 Oct 2016

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Consumer choice should extend to purchasing decision making

Thembi Mokoena 6 Oct 2016

Brand building in recessionary times - is your brand geared to weather the storm?

Nicole Shapiro 5 Oct 2016

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Five tips to win the youth over for brand managers

Antoinette Pombo 5 Oct 2016

What does VR really mean for brands and marketers?

What does VR really mean for brands and marketers?

Ricky Hendricks 3 Oct 2016

Messenger Lite for Android hits Kenya, Tunisia

Messenger Lite for Android hits Kenya, Tunisia

Andy Walker 3 Oct 2016

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The Business Communicator's role in the boardroom

Daniel Munslow 2 Oct 2016

Capturing the 'Voice of the Customer'

Capturing the 'Voice of the Customer'

Vicki Erskine 30 Sep 2016

Motorbike jugaad © Dishoom Dishoom on .

Jugaad, the art of improvisation as an innovative mindset

Amandine Robin 30 Sep 2016

Native content - a brand's dilemma

Charlie Stewart 29 Sep 2016

Authority marketing: the best route to the customers' hearts (and wallets)

Authority marketing: the best route to the customers' hearts (and wallets)

Joseph Neusu 29 Sep 2016

Collaborate to unlock competitive advantage

Collaborate to unlock competitive advantage

Farren Roper 27 Sep 2016

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#TRENDING: The experience economy

Louise Burgers 26 Sep 2016

The Bank of Goodwill

The Bank of Goodwill

Khuthalani Khumalo 26 Sep 2016

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From credit-worthy to target-worthy: How predictive scoring is being used in marketing

Luke Turnbull 26 Sep 2016

Unpacking social media video marketing

Unpacking social media video marketing

Joseph Neusu 23 Sep 2016

It's a brand new world for print

Beverley Klein 23 Sep 2016

Are the dinosaurs dead, dad?

Are the dinosaurs dead, dad?

Jason Ray 22 Sep 2016

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PR agencies can be the new SEO agencies of the 2016 digital revolution

Christopher Smith 22 Sep 2016

What the loss of Falcon 9 and Amos-6 means for African connectivity

What the loss of Falcon 9 and Amos-6 means for African connectivity

Dawie de Wet 21 Sep 2016

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Ethiopian taxi app plans relaunch

Tom Jackson 21 Sep 2016

The People of Prestige

The People of Prestige

Mike Sharman 20 Sep 2016

How in-store media can influence the purchasing decision

How in-store media can influence the purchasing decision

Stefan Abro 16 Sep 2016

Image credit: Webfluential

Have great content but no one is noticing it?

Thabiso Moloi 16 Sep 2016

Where did all the research go?

Where did all the research go?

Desiree Gullan 15 Sep 2016

Technology has levelled the playing field

Technology has levelled the playing field

Bogosi Motshegwa 14 Sep 2016

Public/private partnerships and the African Renaissance

Public/private partnerships and the African Renaissance

Johan Hanekom 14 Sep 2016