Advertise on Bizcommunity

Subscribe to industry newsletters

#FutureAdAfrica: Brand safety is not optional, support local publishers

Marc du Plessis, joint CEO of Spark Media and head of the Publisher Council of the IAB, gave a keynote address at Future Ad Africa in Johannesburg yesterday on the subject of brand safety, trust and supporting the independent press...

By Jessica Tennant 3 days ago

Moi University lecturer wins Facebook research award

Moi University lecturer Duncan Omanga has won the inaugural Facebook Research Award, beating other applicants from across the globe...

By Jeremiah Kiplang'at 3 days ago

Facebook launches Trip Consideration tool

Facebook recently rolled out a new ad-optimisation programme called Trip Consideration. The new tool is only applicable to travel-related companies and offers an opportunity to turn travel intention into conversion...

14 Mar 2018

The rise of the brand influencer

Influencer marketing today is very different from its origins of celebrity product placement and is proving more effective than digital ads, which are increasingly filtered out by ad blockers...

By Bradley Elliott 5 Mar 2018

Legally protecting your brand name in the social media age

The advent of social media has provided brands with an undisputed marketing opportunity - a direct customer engagement and promotional platform, where brands can build their identity and loyalty to their heart's content. But all good things come with a price...

By Shan Radcliffe 1 Mar 2018

Mastercard to use Messenger to help SMEs leverage digital payments in Africa, Asia

Mastercard will use Facebook Messenger to provide technology to small businesses in Africa and Asia to drive affordable acceptance of electronic and mobile payments...

1 Mar 2018

#FortReview: "How creativity can save lives when put to good use" - Annie Raman

Here's how Fort Review is changing perceptions and giving a voice to issues of industry equality, as well as the rise of advertising that goes beyond just punting a product to actually solving a societal issue...

By Leigh Andrews 1 Mar 2018

How to budget influencer marketing

Hlumelo Ndoni shares some thoughts on how to structure and budget for your future influencer campaigns...

By Hlumelo Ndoni 28 Feb 2018

Why brands should focus on community building over the eye-balls approach

Danilo Acquisto writes that brands should build a YouTube presence now, to begin producing content that is relevant and consumable and to avoid the shotgun approach of gaining eyeballs alone...

By Danilo Acquisto 22 Feb 2018

Facebook announce three-year partnership with Nelson Mandela Foundation

Facebook has announced a three-year partnership to support The Nelson Mandela archive, based at the Nelson Mandela Foundation...

20 Feb 2018

CPJ calls on Ethiopia to drop case against Zone 9 blogger

The Committee to Protect Journalists called on Ethiopian authorities to drop an incitement charge against Zone 9 blogger Atnafu Berhane...

19 Feb 2018

Facebook, Twitter not fully complying with consumer rules: EU

The European Commission said on Thursday that certain social media companies need to do more to fully comply with EU consumer rules, singling out in particular Facebook and Twitter...

16 Feb 2018

Google takes on Snapchat with its own 'Stories' format

PARIS, France - Google launched its own "stories" format on Tuesday to compete with Snapchat and Instagram with image-driven news articles aimed at mobile phone and tablet users...

14 Feb 2018

Personal branding: The value of a platform

Mike Saunders writes about how ultimately the internet gives people an opportunity to scale their platform easily, giving them the opportunity to influence more and sell more...

By Mike Saunders 12 Feb 2018

Show more


Google and Common Ground launch 'Little by Little'

Partnering with Google, the Common Ground initiative has launched a global campaign that will support the Sustainable Development Goals.

1 day ago

'Panama Papers' law firm shuts down operations

PANAMA CITY, Panama - The law firm at the heart of the "Panama Papers" global tax evasion scandal that brought down two world leaders announced on Wednesday it would shut down operations, citing negative press and what it called unwarranted action by authorities.

1 day ago

Singapore launches public hearings on 'fake news'

SINGAPORE - Singapore on Wednesday launched public hearings on possible legislation to combat "fake news" which critics said could be used to curtail free speech.

2 days ago

Apple buys digital magazine subscription service

SAN FRANCISCO, USA - Apple announced on Monday it is buying digital magazine subscription service Texture, adding to the side of its business aimed at making money from online content or services.

3 days ago

American Theatre Wing, The Broadway League to receive Lifetime Achievement Award from NYF

Two of New York City's iconic theatre organisations, The Broadway League and the American Theatre Wing will be honoured with the New York Festivals Lifetime Achievement Award.

13 Mar 2018

Show more