Facebook recently rolled out a new ad-optimisation programme called Trip Consideration. The new tool is only applicable to travel-related companies and offers an opportunity to turn travel intention into conversion...
14 Mar 2018
With film contributing R5.4bn to the GDP and providing 25,000 full-time equivalent jobs, film tourism can become a lucrative part of the creative industries and can play an important role in advancing other creative sectors.
12 Mar 2018
The video shows Emirates' female employees carrying out all key activities for the operation of flight EK 225 from Dubai to San Francisco. A team of over 75 women from more than 25 nationalities worked on the flight...
9 Mar 2018
While growth in youth travel globally seems a sure thing, a critical factor remains for attracting more millennial and Gen Z travellers - and it's not avocado toast or free Wi-Fi...
8 Mar 2018
"The creation of the Radisson Hotel Group is an evolution of our long-term partnership with the Rezidor Hotel Group. Together, we are clarifying and executing a new brand architecture to create more value for our guests and owners."
6 Mar 2018
The Department of Culture and Tourism Abu Dhabi is set to launch a 'one-stop' digital information platform initiave on cultural experiences in the emirate of Abu Dhabi on 27 February 2018...
14 Feb 2018
Rainmaker's Vista.360 virtual tours were viewed by more than three million potential guests focused on Namibia as a destination in December 2017...
9 Feb 2018
By invitation from the Tanzania Tourist Board, Radio2000 will tour the country from 4-11 February 2018 to create content around the annual Sauti Za Busara Music Festival and tourism in Tanzania...
2 Feb 2018
One of Namibia's top tourism brands, The Gondwana Collection, has achieved global fame for trolling Trump's missteps on Africa...
26 Jan 2018
The hotel industry is a highly competitive field, so it is no surprise that an effective PR strategy is paramount to enabling long-term, sustained messaging to keep your establishment top of mind...
18 Jan 2018
In your dual role as travel marketer and Facebook consumer, the news that Facebook is going to 'clean-up' your News Feed will likely be met with a mix of joy and despair...
Natalia Rosa 16 Jan 2018
CNN International Commercial's (CNNIC) 'Go There Media Fund' provides travel and tourism expertise to distressed destinations and countries recovering from natural disasters...
7 Nov 2017
"For the first time, travellers and wildlife lovers from across the globe can explore the full spectrum of South Africa's diverse wilderness areas on Google Maps and Street View."
3 Nov 2017
With its sights set on the Nordic market, South African Tourism, SAA and local destination marketing companies including SW Africa arranged a mega familiarisation trip with the aim to drive inbound travel from Sweden, Denmark, Finland and Norway - markets which contributed to 60,000 tourist arrivals between January and July 2017, according to SA Tourism..
2 days ago
Complementing its daily non-stop flights to Johannesburg, Cathay Pacific is set to launch a seasonal non-stop service to Cape Town - three-times-weekly from 13 November 2018 to 18 February 2019 - directly linking Hong Kong and the Mother City for the first time.
23 Feb 2018
Tourism Australia has resurrected Crocodile Dundee in a new Super Bowl commercial that has already reached hundreds of millions on the day and through social media. Some may have cringed at the ad reinforcing stereotypes about Australians as hospitable bush-dwellers, but this is actually a good strategy.
John Sinclair 20 Feb 2018
Etihad Airways' high flying executive Andrew Fisher travelled around the globe in the fastest time and in the fewest number of flights - a record-breaking feat with the Guinness World Records officially declaring his successful attempt a world record. Fisher clocked a flying time of 52 hours and 34 minutes, beating the previous record by 3 hours and 13 minutes, and using only four scheduled commercial flights instead of five to achieve his lifelong ambition.
16 Feb 2018