| "If you don't like change, you're going to like irrelevance even less." General Eric Shinseki, retired COS, US Army. |
| "If you cannot convince them, confuse them." Harry S. Truman |
| "Write to be understood, speak to be heard, read to grow..." Lawrence Clark Powell |
| "Success usually comes to those who are too busy to be looking for it." Henry David Thoreau |
| "A brand should strive to own a word in the mind of the consumer." Al Reis and Laura Reis |
| "No one can drive us crazy unless we give them the keys." Doug Horton |
| "The best things in life aren't things." Art Buchwald |
| "Try to be conspicuously accurate in everything, pictures as well as text. Truth is not only stranger than fiction, it is more interesting." William Randolph Hearst |
| "The risk of a wrong decision is preferable to the terror of indecision." Maimonides |
| "Life is the art of drawing without an eraser." John W. Gardner |
| "A people that values its privileges above its principles soon loses both." Dwight D. Eisenhower |
| "Think wrongly, if you please, but in all cases think for yourself." Doris Lessing |
| "Language is a city to the building of which every human being brought a stone." Ralph Waldo Emerson |
| "I'm all in favour of keeping dangerous weapons out of the hands of fools. Let's start with typewriters." Frank Lloyd Wright |
| "Advertising promotes that divine discontent which makes people strive to improve their economic status." Ralph S. Butler |
| "There is always one moment in childhood when the door opens and lets the future in." Deepak Chopra |
| "All truth passes through three stages. First, it is ridiculed. Second, it is violently opposed. Third, it is accepted as being self-evident." Arthur Schopenhauer |
| "Writing is a socially acceptable form of schizophrenia." E.L. Doctorow |
| "In the end, we will remember not the words of our enemies, but the silence of our friends." Martin Luther King Jr. |
| "The creative adult is the child who has survived." Ursula K. le Guin |
| "Grammar is the logic of speech, even as logic is the grammar of reason." Richard C. Trench |
| "The secret of successful journalism is to make your readers so angry they will write half your paper for you." C.E.M. Joad |
| "There is always a heavy demand for fresh mediocrity. In every generation the least cultivated taste has the largest appetite." Paul Gauguin |
| "Next to doing the right thing, the most important thing is to let people know you are doing the right thing." John D. Rockefeller |
| "To avoid criticism, do nothing, say nothing, be nothing." Elbert Hubbard |
| "It is better to know some of the questions than all of the answers." James Thurber |
| "Creativity is an advertising agency's most valuable asset, because it is the rarest." Jef I. Richards |
| "Advertising - a judicious mixture of flattery and threats." Northrop Frye |
| "Nothing will work unless you do." Maya Angelou |
| "People think computers will keep them from making mistakes. They're wrong. With computers you make mistakes faster." Adam Osborne |
