Makro successfully amplified their 51 Years of Great Savings campaign through utilising Vicinity's Digital Catalogue and True Location Targeting Technology - reaching the right audiences, at the right place. 10 Oct 2022Read more
Vicinity Media have announced that Olav 'Ollie' Westphal has joined South Africa's leading location data and technology company as head of retail. Ollie brings with him a 25 year track record of unrivalled success in the marketing and advertising field, and is the industry authority on the printed catalogue and its role in retail advertising. 1 Sep 2022Read more
Relevance is key to the success of Caltex's Big Flex campaign. Fuel prices at an all-time high, Caltex cleverly utilised Vicinity's True Location data and 4D targeting technology to advertise their Big Flex competition to specific audiences and locations. 15 Aug 2022Read more
