It is at the heart of everything we do. From creative thinking to creative work. From how we are structured to the systems we use. Brutal Simplicity runs through the culture of every single one of our offices, all around the world.
2010 was a challenging time to start a new advertising agency in South Africa, with the local economy still coming to grips with the previous year's financial crisis. Some critics even said there were enough agencies in the market, and certainly no space for a bold new player. 25 Feb 2020Read more
Diversity of thought is something that M&C Saatchi Abel believes in and pursues actively every day and so the agency has pledged its support for the SheSays Survey on Gender Representation, the first-ever look at gender diversity in the South African advertising and marketing sector. The agency is also the headline sponsor of the next SheSays event in Cape Town. 24 Feb 2020Read more