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Ad Talent Recruitment Profile
We are niched in the communications industry with offices in Johannesburg and Cape Town from where we service all of South Africa, Africa, the Middle East, Europe and the rest of the world. Our portfolios include Digital, Creative and Client Service in Advertising, Marketing, Media, Public Relations and Corporate Communications.
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Digital Content Platform Executive

Remuneration:market-related 
Location:Johannesburg
Job level:Mid
Type:Permanent
Company:Ad Talent Africa

Who are we:

A fast-growing global organisation with a presence in 50 countries, committed to delivering excellence through innovation, performance and customer focused.


Who are we looking for:

A digitally-savvy content specialist with experience using AI-assisted tools (e.g. Builder.io), strong attention to SEO/CRO best practices and the ability to publish, optimise and manage high-quality digital content across web platforms.



What will you do:
  • Publish, optimise, and manage high-quality digital content across web platforms.
  • Use AI-assisted tools (e.g., Builder.io, ChatGPT, Firefly, Midjourney) to enhance content creation and publishing.
  • Ensure content accuracy, consistency, and alignment with brand voice through strong editing and QA checks.
  • Support and execute conversion rate optimisation (CRO) experiments, including A/B testing.
  • Collaborate with cross-functional teams (SEO, UX, performance marketing, developers, copywriters) to deliver optimised digital experiences.
  • Monitor and analyse website performance data, translating insights into actionable improvements.
  • Conduct technical performance checks (e.g. page speed, broken links, usability issues).
  • Contribute to SEO initiatives using tools such as Google Analytics, Search Console, SEMrush, AHREFS, or Screaming Frog.

What will you need:
  • Hands-on experience using AI tools for web content (e.g. Builder.io, ChatGPT, Firefly, Midjourney)
  • Strong content editing and QA abilities (brand voice, accuracy, consistency)
  • Experience with website optimisation: A/B testing, CRO strategy, or similar
  • Familiarity with SEO tools: Google Analytics, Search Console, SEMrush, AHREFS, Screaming Frog
  • Able to interpret and act on data insights
  • Comfortable collaborating with developers, SEO, UX, copywriters
  • Attention to detail and technical performance checks (e.g. page speed, broken links)

Bonus (desirable) experience
  • Knowledge of headless CMS or advanced content automation workflows
  • Experience with web performance analysis
  • A degree in a test-driven, analytical or quantitative field
  • Familiarity with design or layout tools (e.g. Figma, Adobe XD)
  • Content Trends
  • Digital Content
  • Editing Content


Posted on 08 Sep 13:37, Closing date 8 Oct