Fans of the Castle Lite Unlocks movement will have to purchase these early bird tickets prior to finding out who this year’s headlining act will be. This pricing model gives consumers the opportunity to experience Unlocks for a fraction of the regular cost while relying on the concert’s reputation to bring the biggest stars in the world to South Africa.
In case you’re wondering who the 2020 headlining megastar will be, you need only wait a few more days. All that the brand can reveal at this point is that the flamboyant multi-award-winning and record-breaking artist who yields a global fan base and reach will not only bring their unique flair to Mzansi, but they will also mark a big shift in the way Castle Lite has done things before.
“Castle Lite Unlocks is in its 10th year now and has seen a decade of extraordinary musical talent, a celebration of culture – which has captivated the world and also brought African hip-hop to the fore. It is now time to step things up and take Unlocks to new heights while paying homage to the culture of hip-hop in Africa,” said Castle Lite brand director, Silke Bucker.
“And what better way to usher in the next decade for Unlocks than to give our consumers the opportunity to be the first to purchase tickets at an unprecedented price to the biggest hip-hop experience in Africa, headlined by their favourite international act,” she continued.
#CastleLiteUnlocks is back & we’re doing things a little different this year! We’re dropping early bird tickets in the coolest way on https://t.co/5sDh6bYlmn this Thursday at 3PM! Be the first to get your tickets & you could be the first know who we’re unlocking. �� pic.twitter.com/nhvbnLV4Vo
— CastleLiteSA (@castlelitesa) February 17, 2020
