I Iive in the north of Johannesburg, work in Rivonia and play in Cape Town when I can. I love that city!
Not sure how famous I am yet. But watch this space...
I started out in traditional advertising working on South African famous food chains, but my passion always lay in the digital arena.
Now when I look back, that stint in the traditional space has given me the upper hand in today’s digital world.
I have been very hands-on building this agency over the past 10 years and it still gives me a thrill to wake up and be challenged every day by the ever-shifting landscape of digital.
Apart from being passionate about marketing, I never shy away from a real challenge; a few years ago I found myself running an Italian restaurant with three partners and an online retail store during the daily buzz.
Definitely my wife and son. They make me feel very lucky. I am also passionate about food, I love cooking and dining out whenever I get the chance.
That we are all creators at heart and, with the right idea, we can make a big impact on the world.
Arrive at the office at 9am and try to break my day up into team, clients and business. My day always starts with a team meeting, catch up and reviews; then segues into mails, communication and to-dos, which is a mix of strategy, new business and innovation.
I try to leave by 6pm to spend time with my family.
We use an array of tools that are best fit for the job, but our staples are Basecamp, for project collaboration; Evernote, for notes and ideas; Outlook; and GSuite.
Our industry is filled with great work that is backed by brilliant strategy. The industry is evolving every day. The agencies that are getting it right are nimble and are able to adapt to change fast.
10. What are you working on right now?
A brand campaign that is launching soon.
12. Where and when do you have your best ideas?
A great idea can land anytime. My best thinking happens between 5am and 7am.
13. What’s your secret talent/party trick?
I once sang two songs with a band for one small show as a bucket list challenge – if not, why not?
Lots of pictures of my travels, wife and ‘newborn’ son, who is already one.
Don’t only rely on your tertiary education to land a great position. Self-education and a brilliant portfolio are the ways to make a huge impact. Never stop learning.
Simple as that. Click here for Mansour’s MyBiz profile and interact with him on the following social platforms: Twitter | Instagram You can also follow So Interactive’s latest updates on Twitter and Instagram.
*Interviewed by Leigh Andrews.