https://www.bizcommunity.com/MediaTrends Africa news 15 Media news - Africa https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/MediaTrends en-us Fri, 30 Oct 2026 10:33:58 +0200 https://www.bizcommunity.com/article/africa-will-ignite-what-is-next-738932a Africa is sitting on the world’s greatest creative advantage, and most people still underestimate it. Globally, marketers are spending billions on martech and AI. Worldwide spend is projected to pass $200bn by 2027, and marketing teams now invest close to a third of their budgets in technology. Yet almost every study says the same thing: organisations only use about half of what they buy. 1-264862 Mon, 19 Jan 2026 10:48:00 +0200 Bizcommunity Media Africa https://www.bizcommunity.com/Article/196/679/224288.html Copying best practice from the rest of the world is always a good starting point. But that's what it is, just a starting point. We need to create our own new best practice, in our own context, environment, realities. 1-224288 Fri, 21 Jan 2022 14:19:00 +0200 Bizcommunity Media Africa https://www.bizcommunity.com/Article/196/679/224144.html For global business leaders, the continent we call home is simply the next frontier, a high potential market - a concept they are yet to figure out. This needs both a drastic rethink and immediate action: Africa is no longer just for the future, the continent is the new growth frontier. Starting today, in the next 20 years, business leaders will want to have invested in Africa. 1-224144 Wed, 19 Jan 2022 08:15:00 +0200 Bizcommunity Media Africa https://www.bizcommunity.com/Article/196/679/224081.html Now more than ever, it is critical that communication agencies explore new ways of expanding their networks and footprints across the African continent - not only to better serve local clients, but also internationals eager to expand their operations in Africa. 1-224081 Mon, 17 Jan 2022 10:00:00 +0200 Bizcommunity Media Africa https://www.bizcommunity.com/Article/196/679/224074.html Centuries ago, community living was a given. From the beginning of humanity, our brains have been programmed to live near others, to share food and tools, to protect each other, and to exchange ideas. We've since shifted from these communal societies and no longer rely so heavily on our 'village' to exist but the need and desire for community remains. 1-224074 Mon, 17 Jan 2022 09:00:00 +0200 Bizcommunity Media Africa https://www.bizcommunity.com/Article/196/679/224055.html Despite the political, social, and economic challenges of the continent, the opportunities are boundless as economies work to improve governance and a new crop of African leaders rises to steer us into a brighter future. 1-224055 Fri, 14 Jan 2022 11:25:00 +0200 Bizcommunity Media Africa https://www.bizcommunity.com/Article/196/11/199090.html We've compiled our annual #BestofBiz 2019 lists across all our industries featuring our most popular articles, most-read contributors and brand press offices with the most views. Discover the most read content on Bizcommunity's Marketing & Media site over the past year below. 1-199090 Tue, 17 Dec 2019 09:00:00 +0200 Bizcommunity Media Africa https://www.bizcommunity.africa/Article/410/11/199094.html We've compiled our annual #BestofBiz 2019 lists across all our industries featuring our most popular articles, most-read contributors and brand press offices with the most views. Discover the most read content on Bizcommunity's Marketing & Media site over the past year below. 1-199094 Tue, 17 Dec 2019 09:00:00 +0200 Bizcommunity Media Africa https://www.bizcommunity.com/Article/196/614/194714.html The media and advertising industries play an important role in stirring the way society is portrayed. Here's why UN Women and Dove's masterclass session at Loeries 2019 called for the creative industry as a whole to take a stand and work actively towards better representation, particularly in terms of gender. 1-194714 Fri, 23 Aug 2019 01:34:00 +0200 Bizcommunity Media Africa https://www.bizcommunity.com/Article/196/423/186977.html Peter DeBenedictis, chief marketing officer for Microsoft in the Middle East and Africa, based in Dubai, recently attended the Microsoft Ignite tour in Johannesburg, where he also had the opportunity to meet the local team. 1-186977 Tue, 05 Feb 2019 09:30:00 +0200 Bizcommunity Media Africa