https://www.bizcommunity.com/410/179.html Africa Retail marketing news 15 Retail Marketing news - Africa https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/410/179.html en-us Tue, 27 Oct 2026 09:12:48 +0200 https://www.bizcommunity.com/article/pepsicos-mirinda-brings-smile-delivery-service-to-uganda-525820a As consumers navigate rising living costs, higher petrol prices and an increasingly negative news cycle, brands are looking for ways to create more meaningful moments of connection. 1-272056 Mon, 28 Sep 2026 09:56:00 +0200 Bizcommunity Retail Marketing Africa https://www.bizcommunity.com/article/rocket-creative-unveils-rocket-20-with-stunning-new-linbro-park-facility-308768a Johannesburg-based retail display and brand activation manufacturing specialist Rocket Creative has officially launched its new fabrication facility and studio offices in the brand new HUB 24 Industrial Park in Linbro Park, Sandton, marking a significant operational expansion and investment dubbed ‘Rocket 2.0’. 1-271693 Mon, 14 Sep 2026 11:10:00 +0200 Bizcommunity Retail Marketing Africa https://www.bizcommunity.com/article/to-the-next-25-years-of-business-communications-and-conversations-967784a On 20 August 2001, the first Bizcommunity newsletter was sent, marking the beginning of a publishing journey that would give a voice to business communities across South Africa. 1-270974 Thu, 20 Aug 2026 11:04:00 +0200 Bizcommunity Retail Marketing Africa https://www.bizcommunity.com/article/nigerian-prince-busts-fake-body-oils-in-new-vaseline-campaign-069055a Vaseline is taking an unconventional route to tackle counterfeit products in Nigeria—by turning to a familiar internet trope. In a new campaign by Leo Singapore, part of Publicis Groupe, the skincare brand has launched an authentication tool aimed at helping consumers identify genuine Vaseline Body Oils, enlisting the unlikely figure of a real Nigerian prince to front the fight against fakes. 1-267187 Fri, 10 Apr 2026 08:06:00 +0200 Bizcommunity Retail Marketing Africa https://www.bizcommunity.com/article/2026-the-year-e-commerce-gets-ruthless-627121a E-commerce growth has temporarily slowed to roughly 1–2% in 2025, down from nearly 9% the year prior. Far from signalling decline, forecasts show a rebound to approximately 7.2% growth in 2026, marking the start of a more competitive and unforgiving era for digital retail. The catch? That growth won’t lift all brands equally. 1-264561 Mon, 05 Jan 2026 11:39:00 +0200 Bizcommunity Retail Marketing Africa https://www.bizcommunity.com/article/identity-and-heritage-drive-a-beautys-44bn-rise-in-mea-region-738702a The meteoric rise of African and Arab beauty (A-beauty) in 2025 has been largely driven by young people’s embrace of their identity and heritage. According to data analytics company Euromonitor International, the shift toward a cultural identity saw A-beauty grow by $44bn in 2025. 1-264192 Fri, 12 Dec 2025 10:01:00 +0200 Bizcommunity Retail Marketing Africa https://www.bizcommunity.com/article/tiktok-unites-with-nivea-and-indrive-for-2025-sub-saharan-awards-174326a TikTok has announced Nivea (Beiersdorf) and inDrive as the official title sponsors of its 2025 sub-Saharan Africa awards. 1-263828 Mon, 01 Dec 2025 09:44:00 +0200 Bizcommunity Retail Marketing Africa https://www.bizcommunity.com/article/retail-media-agentic-ai-commerce-arrives-estimated-value-of-136bn-in-2025-841123a Agentic AI commerce – shopping powered by AI agents – is generating significant hype as the future of online shopping with the total addressable market for agentic commerce having an estimated value of $136bn in 2025 and forecast to hit a potential $1.7trn by 2030.* 1-263009 Wed, 05 Nov 2025 10:34:00 +0200 Bizcommunity Retail Marketing Africa https://www.bizcommunity.com/article/fanta-partners-with-horror-icons-for-halloween-campaign-391138a Fanta is rolling out a spooky new design in select regions (not including Africa) for Halloween 2025, teaming up with four iconic horror movie characters to serve up a frightfully fun twist. 1-260913 Fri, 29 Aug 2025 11:10:00 +0200 Bizcommunity Retail Marketing Africa https://www.bizcommunity.com/article/kionna-moodley-shopper-marketing-vision-for-pepsico-in-africa-735342a PepsiCo’s shopper marketing lead for West, East & Central Africa, Kionna Moodley turns retail spaces into stages for brands like Lay’s, Simba and Ceres. As part of the IAB Youth Action Council, the 28-year-old champions shopper marketing as a people-first discipline and tells us why she believes formality is an adversary to genuine connection. 1-260252 Mon, 11 Aug 2025 08:53:00 +0200 Bizcommunity Retail Marketing Africa