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 | Top stories |
| Discover the most read content on Bizcommunity's Marketing & Media site over the past year below...read |
| | | BMCE Bank of Africa, sponsor of the African Entrepreneurship Award 2017, a program to assist innovative African entrepreneurs, has announced the winners...read |
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Jessica Tennant Havas recently appointed Mandy Leontakianakis as chief strategy officer to lead from Havas Johannesburg and across the group in Southern Africa, including Havas Boondoggle in Cape Town...read |
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 | Leigh Andrews Demographica CEO Warren Moss explains why your 2018/2019/2020 strategy sessions need to go beyond the generic inside-out design thinking filter and truly focus on the customer journey... read |
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 | Issued By JCDecaux With society moving into the electronic age, more people are communicating in cyberspace not only to access more information, but also to create a reality of their own... read |
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 | Leigh Andrews In this era of multi-channel marketing, success is no longer measured by the advert, but rather the full viewer package. Debbie Brady, commercial director for Discovery Networks Africa, lets us in on the importance of commercial partnerships to generate revenue and increase brand awareness... read |
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 | Nick Hedley Five years ago, Warren Buffett famously bought a handful of newspapers in a move that went against the generally accepted idea that print media was facing a painful death... read |
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 | Lumen proves that the actual viewing of, as opposed to potential exposure to adverts (no matter the reading platform of digital or print) leads to almost 9 times more sales... read |
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 | Port Harcourt-based startup Touchabl has launched its app, which uses artificial intelligence (AI) to enable people search and shop for items in any picture just by touching it... read |
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 | Fourie Rossouw How to take your digital marketing activities from small-town to uptown... read |
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 | Cameroonian authorities detained Patrice Nganang, a Cameroonian-American academic and columnist, as he attempted to fly to Zimbabwe from Douala on December 6... read |
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 | Vera Songwe launches the women and girls startup challenge to promote digital entrepreneurship... read |
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 | Issued By Business and Arts South Africa Business and Arts South Africa is significantly expanding its African partnership initiative with the implementation of Creative Futures programme's Business Engagement in Ethiopia... read |
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 | NEWSWATCH: The Mail & Guardian reports that it has been acquired by the Media Development Investment Fund (MDIF). Former publisher Trevor Ncube has also left the company... read |
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 | PayU Nigeria Nigeria has launched PayU Receive, which enables businesses in the country to securely request and receive payments directly from customers... read |
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 | Marc Gower Forget about digital transformation until you have addressed how you plan to reinvent your business model to address the fundamental and irreversible shift in the way customers make purchasing decisions... read |
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 | Julia Breakey Netflix doesn't like giving out numbers - we still don't know exactly how many South Africans are on the platform, for example. But the company has revealed that in 2017, users around the world were watching over 140-million hours of content a day... read |
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 | This year the majority of the Africa digital media winners at Wan-Ifra's Digital Media Awards were from South Africa and Kenya... read |
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 | Issued By Bizcommunity.com Location, location, location - a real estate term used to describe the benefits of a property investment is as relevant in the online media space... read |
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 | A record number of journalists remain imprisoned throughout the world for their work, the annual census by the Committee to Protect Journalists finds. In Africa, Egypt and Eritrea top the list... read |
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 | Leigh Andrews Earlier this week, it was announced that M&N Brands has acquired Mela Events. Here, M&N Brands Group CEO Zibusiso Mkhwanazi and Mela Events' owners, Tiziana Tucci and Enelra Booth, let us in on what the acquisition foretells of M&N Brands' pan-African future... read |
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 | Marketer aims to return to Zimbabwe amid hopes of a new and ethical business environment... read |
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 | The third Programme for Infrastructure Development in Africa (PIDA) Week, which takes place in Swakopmund, Namibia, looks at a marketing platform to accelerate implementation... read |
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 | "Never before have there been so many young people. Never again is there likely to be such potential for economic and social progress." read |
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 | The Media Institute of Southern Africa (MISA) Lesotho's new-look website promotes the right to information and free speech... read |
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 | Heather Baker Nowadays, all manner of marketing services are available, from advertising to inbound to content marketing to SEO. So, where, in this new media mix does PR fit? And is it still important?... read |
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 | Ride-hailing app, Taxify, has launched its services in Dar es Salaam to give commuters more options in private urban transport... read |
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 | A new study shows how marketers use video to generate return on attention (ROA) by socialising business narratives rather than broadcasting them... read |
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 | The media has been so captured by the celebrity culture that an endorsement by a famous person or respected source lends credence to a product or cause which has no scientific backing... read |
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 | Streaming media is changing the face of broadcasting: people are turning to streaming video platforms, and increasingly, consuming their media and entertainment via their mobile phones... read |
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 | Despite fears of an increase in crimes, some countries in Africa are liberalising visas to attract investors... read |
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 | Issued By Kantar TNS Kyle Findlay from Kantar SA won best paper at the global ESOMAR Big Data World Conference in New York with The agony and ecstasy of teaching an old dog new tricks: from research agency to tech company... read |
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 | Walt Disney Co. and 21st Century Fox shares were in the spotlight on Wednesday amid reports the two media-entertainment powerhouses were readying a major deal for some of Fox's prized television and film assets... read |
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 | BLANTRYE - Large parts of Malawi have been plunged into darkness as water levels at the country's main hydro power plant fell to critical levels due to a severe drought, the electricity company... read |
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 | Even though Christo Wiese has taken the helm as the interim CEO and is trying to stabilise the ship through the storm, Steinhoff faces the threat of becoming the biggest bankruptcy... read |
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 | African ports needed African solutions that respond to the rapid technology changes in the maritime industry... read |
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 | Major investors vowed Tuesday, 12 December, to move away from Earth-warming fossil fuels as world leaders met in Paris seeking to unlock new cash to save humanity from climate "doom"... read |
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 | The hunt for professionals who can successfully lead and grow companies with a dual mandate of economic and social returns is on throughout Africa... read |
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 | As we look forward to closing the year, Jumia Travel takes a keen look at emerging and growing hotel technologies that will shape the new year... read |
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 | The US Bureau of Labour Statistics forecasts that employment of software developers is projected to grow 24% from 2016 to 2026, much faster than the average for all occupations... read |
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 | The first residential phase of the Blue Amber resort in Zanzibar has been launched, consisting of 47 double-storey villas... read |
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 | Abebe Wolde Giogis The Ethiopian Textile Industry Development Institute said the foreign currency generated from the textile sector has been steadily growing... read |
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 | Over 500 smallholder farmers in Eastern Kenya have found ready market for their horticultural produce, thanks to an automated air drier read |
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 | Alexandre de Juniac Aviation is a key part of the economic lifeblood of Africa. It supports 6.9 million jobs and $80bn in GDP. It carries people and goods across and outside the continent and brings in economic investment, tourism, trade, and aid. read |
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 | Joon Chong and Wesley Grimm The tax on sugary beverages is expected to commence on 1 April 2018. Is it really a measure to promote a healthier lifestyle among South Africans, or is it a ruse to add more money to state coffers? read |
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 | Tumisho Grater All eyes will be on the African National Congress (ANC) 2017 elective conference this weekend - and especially on the announcement of who will be crowned the new leader of the party in a few day's time... read |
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Henry Moore "A sculptor is a person who is interested in the shape of things, a poet in words, a musician by sounds." Joseph Joubert "When you go in search of honey you must expect to be stung by bees." Kenneth Branagh "Lighten up, just enjoy life, smile more, laugh more, and don't get so worked up about things." |
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