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Marketing & Media Africa

Africa's social media success story

This week it's all about African social media, kicking off with last week's first African Social Media Day celebrations on 30 June, when social media fanatics on the continent used the hashtag #SMDayAfrica to participate in the parallel event, global Social Media Day, launched in 2010 by Mashable.

In light of this, Rachel Kanyoro discusses how social media has evolved in Uganda, with its rise in use attributed to the country's majority youth and politicians turning to the platforms to popularise their agendas.

Lilian Mutegi adds that Facebook is eyeing the East African market - and Kenya in particular - having just opened its office in Johannesburg, South Africa, which Facebook describes as "the first step in furthering our investment in Africa and its people".

Seems social media's the place to be...

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Weekly top stories
Africa celebrates Social Media Day with #SMDayAfrica

Annually taking place on 30 June, Africa celebrated Social Media Day for the first time, with the continent using the hashtag #SMDayAfrica to drive the conversation on digital in Africa...

Read more >>



How social media has evolved in Uganda

Rachel Kanyoro

Facebook, Instagram, Twitter, Youtube and WhatsApp are some of the popular social media sites that are being used in Uganda...

Read more >>



After SA, Facebook now eyes the Kenyan market

Lilian Mutegi

After announcing on Monday that Facebook had opened its office in Johannesburg, South Africa, Facebook now eyes the East African market with a major focus on Kenya...

Read more >>





Biz Takeouts
SOUTH AFRICA
[Biz Takeouts Podcast] 138: Isilumko Activate and agency focus with 20Across
On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Lauren Durant and Fabrizia Degli Esposti... read more>>
Advertising
SOUTH AFRICA
Killing two birds with one stone

Danette Breitenbach

In securing the Above the Line (ATL) business of a client in Africa, and a major local client, Switch has a launched itself squarely into the advertising space... read more>>
Cinema
EAST AFRICA
Zuku Bongo Movie awards nominees announced
Zuku Bongo Movie awards represents the regions best in Directing, Cinematography, Editing, Producing and Acting. The nominations were announced at the Mini ZIFF event on Friday, 12 June in Dar es Salaam and Bagamoyo... read more>>
Digital
NIGERIA
Entries now open for the Nigeria Technology Awards 2015
The first Nigeria Technology Awards has opened for free entry and nomination to the general public. The awards recognise and reward technology entrepreneurs, innovators, academicians, inventors and policy makers in Nigeria... read more>>
SOUTH AFRICA
Nunu Ntshingila to head up Facebook's first African office
Facebook opened its first African office to further the company's commitment to help businesses connect with people. Ogilvy veteran, Nunu Ntshingila, will be the company's new Head of Africa... read more>>
MALAWI
Facebook ignores Malawi

Temweni Nga'mbi

Media
SOUTH AFRICA
Journalism or bust! How to get writing work in tricky times

Marie Rocher

Hundreds of young people may continue to enrol in journalism and communications courses at universities and colleges, but job prospects in that industry are dimming... read more>>
KENYA
BBC Pop Up heads to Kenya in July
Ahead of President Obama's visit to the Global Entrepreneurship Summit in Nairobi, taking place on 25 & 26 July, BBC's travelling news bureau BBC Pop Up will be heading to Kenya... read more>>
Mobile
SOUTH AFRICA
MMA Africa forum part of Loeries Creative Week - proudly sponsored by Unilever

Issued by Mobile Marketing Association

The Mobile Marketing Association of SA will run a free half-day workshop offering attendees the opportunity to learn from keynote speakers about how to successfully integrate mobile into the marketing mix... read more>>
OOH
NIGERIA
Outdoor advertising spend dropped to N20.5bn in 2014 - OAAN

Chris Agabi

The total amount of outdoor advertising spend in Nigeria dropped to N20.5bn in 2014 from the N23.3bn it achieved in 2013 representing a N3.2bn decline. read more>>
Research
TANZANIA
PAMRO conference to tap into African media research
The 16th annual Pan African Media Research Organisation (PAMRO) conference is set to take place this year in Tanzania from 23 - 26 August at the Best Western Coral Beach Hotel, Dar es Salaam... read more>>
AFRICA
Insight into how Facebook is used in Egypt
Recent research has been gathered in the "eMarketing Egypt insights 5th Edition 2014 Report", which highlighted that Facebook users in Egypt is a youth community... read more>>
SOUTH AFRICA
The role of communications to increase, reveals research
Retail
NIGERIA
MOBOfree launches ID verification program in Nigeria and Uganda
LAGOS, NIGERIA: MOBOfree, the African social marketplace, announced the launch of the first-of-a-kind ID verification program in Nigeria and Uganda, further strengthening its position as Africa's safest social marketplace... read more>>
Social Media
SOUTH AFRICA
Opening up the tender process and other start-up help, just a click away

leigh andrews

OpenTenders is a South African business-to-business social network. It's also determined to assist South Africa achieve its 2030 National Development Plan goals and create millions of jobs - not as pie-in-the-sky as it seems... read more>>
Media Freedom & Right to Know
EGYPT
Egypt court sets trial date for Al Jazeera journalists
Cairo's criminal court set the verdict date for the retrial featuring three Al Jazeera journalists to July 30, in a trial that has brought Egypt plenty of international attention. read more>>
TV
NAMIBIA
Namibian Broadcasting Corporation signs agreement with Jasco
The Namibian Broadcasting Corporation (NBC) has extended its Service Level Agreement (SLA) after signing a three-year contract with Jasco Broadcast Solutions... read more>>
AFRICA
African Movie Channel to enter European TV channel market
African Movie Channel (AMC) has partnered with Lebara to distribute on the new Lebara Play OTT TV service; this is the first time AMC is being licensed for distribution outside Africa... read more>>
International
UNITED STATES
Facebook tests video ads in budding YouTube challenge
SAN FRANCISCO, USA: Facebook on Thursday confirmed that it is dabbling in video ads and sharing revenue with content creators, in a move that would compete with Google-owned YouTube. read more>>
UNITED STATES
Facebook's Zuckerberg wants to figure out social equation
SAN FRANCISCO, USA: Facebook co-founder Mark Zuckerberg figures there could be a formula that explains how people think... read more>>
UNITED STATES
Boosting healthcare advertising with the Young Global Awards
NEW YORK, USA The Global Awards for the World's Best Healthcare & Wellness Advertising have announced the second annual Young Globals Student Competition and Internship Programme... read more>>
More International
Government news
SOUTH AFRICA
SADC ministers meet over digitisation, TV
SADC ministers responsible for information communication technologies and postal services held a meeting in Walvis Bay, Namibia recently focusing on several issues relating to digitisation... read more>>
AFRICA
Nigeria's debts hit USD63.5bn: government
LAGOS, NIGERIA: Nigeria's total debts stood at 12.06tn naira ($63.5bn) at the end of March this year, up from 11.2tn naira in December 2014, the Debt Management Office (DMO) said on Wednesday. read more>>
More Government news
Business
SOUTH AFRICA
2015 tax season kicks off
PRETORIA: As the tax season officially got off the ground on 1 July 2015, the South African Revenue Service (Sars) had already received more than 17,000 tax returns via branches and mobile units across the country... read more>>
SOUTH AFRICA
Is it time for a PAYE health check?

Ilsa Groenewald

All employers should consider doing a PAYE health check on their payroll because it is one of the main focus areas for SARS... read more>>
SOUTH AFRICA
Preparing financially for a job loss
We often welcome a fresh start with open arms and we've all heard the expression that a change is as good as a holiday. But if a new beginning comes unexpectedly in the form of a retrenchment or a job loss, it can turn your world upside down... read more>>
Sport sport
SOUTH AFRICA
NBA'S first game on African soil attracts big players
Econet, Ford, NIKE, South African Airways, SuperSport, and 947 partner with NBA's very first game on African soil... read more>>
More Sport sport
New business
    AFRICA
  • APO named as official newswire for Africa Finance & Investment Forum 2015 - more info
  • SOUTH AFRICA
  • JAG Communications appointed A+E Networks PR Agency for Africa - more info

More accounts  Submit a New account
People on the move
    SOUTH AFRICA
  • KFC Africa appoints new marketing director - more info
  • KENYA
  • Travelstart Kenya appoints New Head of Communications - more info

More people  Submit a Person
Jobs offered


New events to diarise
IABC Africa 22nd Annual Conference
IABC Africa Region - 29 Jul 2015 to 31 Jul 2015, Johannesburg

5th Telecom CEM, CRM and Loyalty Summit
Fexton Conferences - 17 Aug 2015 to 18 Aug 2015, Johannesburg

2015 All Africa Business Leaders Awards
ABN Productions - 26 Aug 2015, Lagos | 17 Sep 2015, Nairobi | 1 Oct 2015, Johannesburg | 13 Nov 2015, Johannesburg

International Public Relations
Millennium Conferences - 27 Sep 2015 to 29 Sep 2015, Johannesburg

Africa Com
Informa - 17 Nov 2015 to 19 Nov 2015, Cape Town

Quotes
William Butler Yeats
"Do not wait to strike till the iron is hot; but make it hot by striking."
Alexis de Tocqueville
"We succeed in enterprises which demand the positive qualities we possess, but we excel in those which can also make use of our defects."
Napoleon Hill
"Effort only fully releases its reward after a person refuses to quit."

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