Eenie meenie miney moe... Chinese handsets set to grow?
According to Russel Southwood, the price of generic Chinese smartphones (at around $70-80) will be affordable by a significant chunk of Africans who currently own feature phones. There's also the possibility that the Chinese handset Xiaomi (which runs on Android), an iPhone lookalike, will come to Africa. He looks at the
kind of devices that might dominate African markets over the next three years.
Tim Allemann gives some of his own reasons why he believes
brand monogamy is a myth; and Simon Schwaighofer, Creative Director at Red Bull Creative, in an interview with Handu Sinisalu and Maarja Laasu, reckons that
storytelling via social engagement is a strong trend.
In other news, after being postponed earlier this year, the
new dates for the Maputo International Advertising Festival have been confirmed - it will take place from 9-11 September 2014. Pieces that were created and can be proved to have been displayed between 1 April 2013 and 3 July 2014 will be accepted.
Last but not least, remember to send your nominations for this year's
OLX Kenya Social Media Awards (SOMA) before 17 August.
Have a great week!
Cheers!
Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | |
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 | Issued by UCT Graduate School of Business Identifying new opportunities for innovative thinking is vital for African business schools if they wish to offer relevant and meaningful training to the continent's future business leaders... Read more >>
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More International
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More Government news
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 Frost & Sullivan's Growth, Innovation and Leadership (GIL) Community of business leaders returns to South Africa for its fourth consecutive year with GIL 2014: Africa. Read more >> |
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Wayne Gretzky "Procrastination is one of the most common and deadliest of diseases and its toll on success and happiness is heavy." Vince Lombardi "The only place success comes before work is in the dictionary." John Eliot "As soon as anyone starts telling you to be realistic, cross that person off your invitation list." |
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