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Marketing & Media Africa

An endless online party

Taking a look back at the week's top stories, Jenny Reid reckons social media is a bit like an endless online party that can quickly get out of hand. Do your employees understand professional social media?

In her BizCareers column, Juliette Attwell gives advice on how to handle the "Tell us about yourself" question in an interview.

On Tuesday we rounded up our interviews with the Loeries Africa Committee by chatting to Editor-in-Chief of Brandwork Nigeria, Dan Oshodin.

Millward Brown revealed seven key lessons for brands, based on the performance of brands such as Apple, Amazon and Visa over eight years of the BrandZTM Top 100 Most Valuable Global Brands study.

All African journalists (African nationals based on the continent) creating content targeting an African audience, are reminded to enter the CNN MultiChoice African Journalist Competition before the entry deadline of 30 May 2014.

Lastly, please take note that the 9th Maputo International Advertising Festival has been postponed until further notice.

Have a productive week!

Cheers!
Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)

PS. If you missed last week's Biz Takeouts show, listen to the podcast which is now available.

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories


SOUTH AFRICA
A tweet in a suit and tie - do your employees understand professional social media?
[Jenny Reid] Social media is a bit like a naïve teen's house party. Think of it as an endless online party where everyone is invited, everyone can listen or join in, or watch, at any time. Read more >>

The Loeries Africa Committee: Dan Oshodin

Dan Oshodin is CEO of media audit company TMKG and Editor-in-Chief of Brandwork Nigeria, an online resource for sharing information, knowledge and learnings around the brand and marketing communication industry in Nigeria.

Read more >>

Millward Brown highlights seven key lessons for brands
[Issued by Millward Brown]

Eight years of BrandZ Top 100 data shows how the rise and fall of key global brands are both a warning and a model to follow for marketers.

Read more >>

Reminder: African Journalist Awards entries close 30 May

The CNN MultiChoice African Journalist Competition is open for entries until 30 May 2014 for all journalists (African nationals based on the continent) creating content targeting an African audience.

Read more >>


Biz Takeouts
SOUTH AFRICA
[Biz Takeouts Podcast] 89: Net Prophet and Legacy Collection with Greater Than PR
Last week on the Biz Takeouts Marketing and Media Radio show we chatted to Galia Kerbel from Greater Than PR, as well as Rob Gilmour about the upcoming Net Prophet event. [twitterfall] Read more >>

Marketing
AFRICA
Noel Douglas appointed MD of Wild Fusion
With over 25 years of experience working in marketing and advertising, Noel Douglas has been appointed as MD of African digital marketing agency and Google AdWords certified partner in Nigeria, Ghana and Kenya, Wild Fusion. Read more >>

NIGERIA
SA Mobile Marketing Association plans Nigeria expansion

Paul Adepoju

Nicolle Harding, Vice Chairperson of the Mobile Marketing Association (MMA) of South Africa has announced the association is planning to expand to Nigeria. Read more >>

ZIMBABWE
Superbrand Awards partners with Nhume Marketing Communications
The official distributor of Z-CARD Africa, Middle East, India and Turkey (ZAMI) in Zimbabwe, Nhume Marketing Communications, has been appointed as the official print partner for the Superbrand Awards. Read more >>

Advertising
MOZAMBIQUE
9th Maputo International Advertising Festival postponed
The Board of AMEP - Mozambican Marketing, Advertising and Public Relations Association has come to the decision to postpone the 9th Maputo International Advertising Festival, scheduled for 26-29 May 2014. Read more >>

Branding
GHANA
EDGE53 unveils new branding, services
After a campaign that built up excitement around its rebranding, EDGE53, an events production and management company, finally revealed its new look, tagline and twist to its name earlier this week. Read more >>

Cinema
AFRICA
Cannes Film Festival to screen Nigerian short film
Screen Africa reports that homegrown Nigerian short film, Living Funeral, will be screened throughout this year's Cannes Film Festival at the Short Film Corner. (video) Read more >>

Digital
NIGERIA
#BringBackOurGirls hashtag swamps social media
BBC Trending has published some facts on the hashtag #BringBackOurGirls which has become a massive international campaign after more than 200 schoolgirls in Nigeria were abducted by Boko Haram terrorists in April. Read more >>

EGYPT
Egypt providing embassies with e-readers for diaspora voting

Chris Udemans

Egypt's Ministry of Communications and Information Technology (MCIT) is providing 180 e-readers to 41 Egyptian embassies around the world to be used in the country's national elections this month. Read more >>

TANZANIA
Tigo Business unit to support local organisations
GUINEA
Integrated fibre, wireless network launched in Guinea
Events & Conferencing
SOUTH AFRICA
Insights from WEF on Africa

Charles Brewer

The 24th World Economic Forum on Africa was held in Nigeria from 7-9 May 2104 and one of the key topics of discussion among global leaders was the need for free movement of talent and goods across Africa, in order to significantly strengthen businesses and boost intra-Africa trade on the continent. Read more >>

Mobile
UGANDA
Orange to sell stake in Orange Uganda to Africell
The French telecom operator Orange has announced that it has signed an agreement with Africell Holding for the sale of its majority stake in Orange Uganda. Read more >>

AFRICA
MTN "more exposed to risk than Bharti"

Samuel Mungadze

Telecoms operator MTN is reportedly more exposed than its rival‚ Bharti Airtel‚ to emerging market risks as its African operations contribute a larger portion of earnings and cash flows‚ rating agency Moody's said earlier this week. Read more >>

AFRICA
Will your organisation be an integrated mobile enterprise?

Cobus Burgers

Mobility has fast become the key differentia for businesses in Africa. It is becoming clear that businesses that do not adopt mobility will be challenged to remain competitive in today's instant and always-connected marketplace. Read more >>

AFRICA
Africa Intelligence releases mobile app, new logos
OOH
ZAMBIA
90 years of good deeds!

Issued by Alliance Media

Alliance Media recently partnered with the office of the President in Zambia by putting up a number of large-format billboards around Lusaka in honour of former president Dr Kenneth Kaunda, who celebrated his 90th birthday last month. Read more >>

SOUTH AFRICA
Why brand activations in Africa are evolving

Stephan Botha, Issued by Provantage Media Group

Stephan Botha of PMG division ProActive explains that, in Africa, to rise above the clutter a fully integrated approach is key and this includes the ever-growing use of social media. Read more >>

Promotions
SOUTH AFRICA
Oomph! Africa spices up Sossi soya in Kenya

Issued by Oomph! Africa

Oomph! Africa recently wrapped up a seven-week sampling and activation campaign across Western Kenya for African food giant Promasidor's pre-cooked textured soya protein brand, Sossi. Read more >>

Recruitment
SOUTH AFRICA
[BizCareers] Tell us about yourself

Juliette Attwell

This week we look at how to answer that time-old question that pops up during interviews: "Tell us about yourself", and the difference between a career in psychology and industrial psychology. Read more >>

SOUTH AFRICA
RecruitGroup expands its Africa footprint

Issued by RecruitGroup

After gaining excellent momentum in the Africa space, leading specialist recruitment organisation, RecruitGroup Africa, has managed to secure further top clients throughout the continent this year, making it one of the few agencies successfully focusing on recruitment throughout Africa. Read more >>

Renewable energy
SOUTH AFRICA
City of Cape Town named top municipality in African Utility Week Awards

Issued by Spintelligent

The City of Cape Town was named top municipality in the African Utility Week Awards that were announced on Tuesday evening, 13 May, at the CTICC in Cape Town. Read more >>

TV
RWANDA
To our broadcasters: We need appropriate content

Martin Semukanya

Just a decade ago, Rwanda's airwaves were opened making it possible for private broadcasters to operate, marking the revolution in the broadcasting sector. Read more >>

AFRICA
CNBC Africa moves to new studio at JSE
ABN Productions staged a full day launch of the newly constructed CNBC Africa studio at the JSE on Thursday, 15 May 2014. Read more >>


International

UNITED STATES
Pinterest valued at US$5bn after fresh funding
SAN FRANCISCO, USA: Pinterest confirmed that another US$200m has been pumped into its coffers to build up search capabilities at the booming, bulletin board-style social network. Read more >>

UNITED STATES
African winner in 2014 IWMF Courage in Journalism Awards
As the International Women's Media Foundation (IWMF) celebrates its 25th year honouring courageous women journalists around the world, it has announced the recipients of its 2014 Courage in Journalism Award. Read more >>

UNITED STATES
Mobile driving up US online retail sales
WASHINGTON, USA: US online retail sales are expected to grow to US$294bn this year, with nearly one-third of the total expenditure coming from mobile devices, according to Forrester Research. Read more >>

UNITED STATES
NYF 2014 International Radio Program Awards: World's Best Radio Programs finalists
UNITED STATES
UN condemns killing of French journalist in CAR
UNITED STATES
NYF: 'You... Be The Judge' - SA winner takes Grand Prize

More International


Government

SOUTH AFRICA
Objectivity of media is not about which side it is on

Anton Harber

In the 1994 elections, only one newspaper called on voters explicitly to support the African National Congress (ANC). It is a startling reminder of how the structures of the apartheid media industry carried into the new era. Read more >>

SOUTH AFRICA
SA, Mozambique step up fight against rhino poaching
PRETORIA: South Africa and Mozambique are in talks regarding the strengthening of enforcement mechanisms to ensure rhino poaching is nipped in the bud. Read more >>

SOUTH AFRICA
Gauteng to remain SA's leading contributor to GDP
SOUTH AFRICA
Entrepreneurship key to jobs for youth

Shamin Chibba


More Government news


Lifestyle

SOUTH AFRICA
Liz Biden: Creating places others can enjoy

Brian Berkman

Just as The Royal Portfolio of deluxe lodges, villas and boutique hotels announced its acquisition of The One Above, arguably the most prestigious real estate in the V&A Waterfront, Contributing Editor, Brian Berkman chatted to dynamic owner Liz Biden. Read more >>


Jobs offered




New events to diarise

African Renaissance Conference 2014
ThoughtFire Events - 22 May 2014 to 23 May 2014 Durban

Mega Cities Africa Conference and Expo
Topco Media & Communications - 11 Jun 2014 to 12 Jun 2014 Johannesburg

African Ports Evolution
Hypenica - 1 Sep 2014 to 3 Sep 2014 Durban

ConMach Nigeria 2014
ConMach Nigeria 2014 - 16 Oct 2014 to 19 Oct 2014 Lagos

RetailTech Forum Africa
OpenRoom Events Ltd - 20 Apr 2015 to 21 Apr 2015 Durban


Upcoming events

African Cristal Festival - 26 May 2014 to 28 May 2014 Nairobi
This event aims to bring together the entire media and communication industry and to promote regional culture through dedicated competitions. Read more >>

1st Annual Tourism Travel & Hospitality Conference
Events Affairs Kenya Limited - 21 May 2014 to 22 May 2014 Nairobi


Quotes

Leonardo da Vinci
"One can have no smaller or greater mastery than mastery of oneself."
Mary Flannery O'Connor
"It's not so much how busy you are, but why you are busy. The bee is praised. The mosquito is swatted."
John Maxwell
"Successful and unsuccessful people do not vary greatly in their abilities. They vary in their desires to reach their potential."

More quotes  Submit a Quote

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