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Marketing & Media Africa

Calling all African journos!

All African journalists (African nationals based on the continent) creating content targeting an African audience are invited to enter the CNN MultiChoice African Journalist 2014 Awards which has now been officially launched. Making entries even easier this year, journalists can make submissions via the entry form website www.cnnmcaja.cnn.com.

In other news, the A.T Kearney African Retail Development Index ranked the top 10 countries in sub-Saharan Africa for retail expansion and highlighted Rwanda, Nigeria, Namibia, Tanzania and Gabon as Africa's most attractive markets for retailers looking to expand.

Finally, James White reckons what worked 10 years ago just doesn't cut it today and advises on how to navigate the new PR landscape.

Have a great week!

Cheers!
Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories


AFRICA
CNN MultiChoice African Journalist Awards 2014 welcomes entries
The CNN MultiChoice African Journalist 2014 Awards has been officially launched and welcomes entries from journalists (African nationals based on the continent) creating content targeting an African audience. Read more >>

How to navigate the new PR landscape

James White

The business landscape, especially relating to public relations, has changed. Now is the time to get with the changes, adapt and push forward.

Read more >>

Africa foremost in cellphone subscriber growth

Thabiso Mochiko

African mobile network operators continue to offer growth and dividend yield investment opportunities‚ according to Old Mutual Investment Group fund manager of African equities Cavan Osborne.

Read more >>

Key tech trends for businesses in Africa

While international trends are often mirrored in Africa, the unique operating environment and challenges on the continent result in some very interesting applications in the business technology space.

Read more >>


CRM
SOUTH AFRICA
Why customer satisfaction surveys are important

Louise Robinson

According to statistics, a satisfied consumer will share a good customer service experience with two to three people, while an unhappy customer will tell between eight and ten people, sometimes as many as twenty. Read more >>

NIGERIA
Jovago rolls out loyalty programme for Nigerian businesses
Jovago.com, claimed to be Africa's largest online hotel booking platform, has rolled out a new loyalty programme for Nigerian businesses to boost Nigeria's hospitality industry. Read more >>

Digital
SOUTH AFRICA
Embracing the personalisation of everything

Nick Durrant

Given the fact that almost every purchase we make, every search term we enter, and every call we place is now recorded and stored in vast digital databases, brands and marketers have access to more information than they've ever dreamed of. Read more >>

Events & Conferencing
SOUTH AFRICA
Four e-invite statistics every event manager should know

Terry Sutherland, Issued by The RSVP Agency

Most event managers are all too aware of the challenges faced when sending out an e-invite. Not only do you have to dodge spam folders, you have to make sure your invitation is as enticing as possible. These four e-invite statistics will aid you in creating and sending out invitations that garner the best response rate possible. Read more >>

Media
ZIMBABWE
Govt consults on media law amendments
Government is consulting stakeholders on amendments to the criminal defamation law and statutes restricting the practice of journalism by causing the arrest of scribes. Read more >>

AFRICA
Built in Africa: RLabs is using tech to restore our faith in humanity

Michelle Atagana

Built in Africa focuses on entrepreneurs, startups and technologies that hail from the continent and empower its citizens. Read more >>

Mobile
NIGERIA
Taxi app pre-installed on all Galaxy S5 devices in Nigeria
Easy Taxi, a taxi booking app, has teamed up with Samsung to offer its services to even more customers across Nigeria, with the app to be pre-installed on all new Samsung Galaxy S5 devices as part of the Galaxy Gift Exchange. Read more >>

RWANDA
MTN Rwanda partners Tele10 for mobile money payment of TV subscriptions

Paul Adepoju

MTN Rwanda has partnered with Tele10 to enable customers to pay their DStv, Canal+ and GOtv subscriptions using MTN Mobile Money. Read more >>

Newspapers
KENYA
Online papers cut newspaper sales

Lola Okulo

More people are opting to read newspapers online with the latest economic survey indicating a drop of 6.5 million copies in circulation of English papers. Read more >>

Online Media
SOUTH AFRICA
New SA online fashion magazine
Style Africa, which launches on 15 May 2014, is a online fashion magazine by Africans, for Africans in the 25-45 year age group. Published every six months, it aims to highlight the pool of talent within Africa - from established designers, to up-and-coming young talents. Read more >>

Recruitment
SOUTH AFRICA
[BizCareers] Don't curb your enthusiasm in an interview

Juliette Attwell

This week we look at striking a balance between enthusiasm and professionalism during an interview, and how to respond when asked about your salary expectations. Read more >>

Research
NIGERIA
Research shows Nigeria's Gen X more active online
A recent study by premium mobile advertising network, Twinpine Networks on 22,000 respondents, has revealed that Nigeria's Generation X (53-33 years) is more active online than Generation Y (32-19 years), reports Ventures Africa. Read more >>

Retail
AFRICA
Potential for retail growth in Africa
The recently released A.T Kearney African Retail Development Index ranked the top 10 countries in sub-Saharan Africa for retail expansion and highlighted Rwanda, Nigeria, Namibia, Tanzania and Gabon as Africa's most attractive markets for retailers looking to expand. Read more >>


International

UNITED STATES
Washington's last video store calls it quits
WASHINGTON, USA: Too much Netflix and on-demand video content has the US capital's last movie rental store calling it quits. Read more >>

BELGIUM
Europe's cyber-security policy under attack
BRUSSELS, BELGIUM: Even as Europe powered up its most ambitious ever cyber-security exercise this month, doubts were being raised over whether the continent's patchwork of online police was right for the job. Read more >>

UNITED STATES
Apple, Samsung make final pitches in high-stakes trial
SAN JOSE, USA: - Apple and Samsung made their final pitches to jurors earlier this week in a big-money smartphone patent trial playing out in the heart of Silicon Valley. Read more >>

UNITED STATES
One Show Creative Week starts now
FRANCE
Orange says it has staunched sales drop
UNITED STATES
Microsoft patches perilous hole in IE Web browser

More International


Government

SOUTH AFRICA
Government encourages South Africans to vote
Government has reiterated its call to all South Africans to participate in the 2014 elections on Wednesday, 7 May. Read more >>

SOUTH AFRICA
Sanef: POIB will harm media freedom
NEWSWATCH: The South African National Editors' Forum (Sanef) said on Saturday that the POIB must have a public interest defence clause, reports BD Live. And Sunday Times reports a row after two school buses were rebranded in ANC colours. Read more >>

SOUTH AFRICA
Government will not tolerate human trafficking
Trafficking is a crime in South Africa and is a serious violation of human rights as enshrined in the Bill of Rights. This issue is receiving urgent government attention. Read more >>


More Government news


Jobs offered




New events to diarise

African Utility Week/Clean Power Africa - 13 May 2014 to 14 May 2014 Cape Town
Visit the CTICC, 13 to 14 May, for the African Utility Week and Clean Power Africa Conference and Exhibition Read more >>

Mango Career Day at Swartkops Air Show
RedStar Communication - 9 May 2014 to 10 May 2014 Centurion

Mobile West Africa 2014
All Amber - 13 May 2014 to 16 May 2014 Lagos

African Renaissance Conference 2014
ThoughtFire Events - 22 May 2014 to 23 May 2014 Durban

ConMach Nigeria 2014
ConMach Nigeria 2014 - 16 Oct 2014 to 19 Oct 2014 Lagos


Upcoming events

Fidic standards and analysis masterclass Namibia
Innovation Research Training Group - 6 May 2014 Windhoek

Integrating social media & marketing innitiatives
Innovation Research Training Group - 6 May 2014 to 7 May 2014 Windhoek


Quotes

Albert Einstein
"Great spirits have always encountered violent opposition from mediocre minds."
Bill Cosby
"I don't know the key to success, but the key to failure is trying to please everybody."

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