Marketing & Media quotes of the day

"It is an honour to be nominated for this award on behalf of UN Women and The Unstereotype Alliance. I look forward to what we will do next through this partnership to change the way the world looks at itself and disrupt the social norms that are holding us back. We are thrilled to be working with the advertising community to bring about positive change by influencing the way that both women and men are represented."
Phumzile Mlambo-Ngcuka on being awarded the 2019 Cannes LionHeart

"Others' words are magic."
South African novelist Lauren Beukes on the power of inclusivity in enhancing your creativity

"Our strategy is not to advertise to the advertisers or show creatives how well we can create, but rather, to remind them of this powerful platform to showcase their beliefs and talent and remind the industry as a whole of the importance of their work, work that goes far beyond boardrooms."
Mama Creative's Laurence Horwitz explains why it's on all of us to tell better stories

"So, you need less number of base stations to deliver services on TVWS and the fact that rural communities are very challenging, does not mean that people in those communities should not be connected."
Austine Nwaulune on Nigeria's plan to use TV white space technology to provide internet

"Mama K's Team 4 supports the idea that anyone can be a superhero, with its story line centred on a group of teenage girls who are recruited by a former secret agent to help save the world."
Netflix orders Africa's first animated action series

"Digital and social are now such a huge part of marketing spend and offer the greatest returns - that was quite surprising, especially contrasted against the 13% that say they continue to see returns from traditional channels like print and broadcast media and PR."
VML South Africa CEO Jarred Cinman on its quarterly marketing survey

"The world has much to learn from Africa and the way in which young people are trained to manage the continent's resources in the future could stand as an example at a time when the whole world is facing the twin challenges of population growth and climate change."
Dr Harold Elletson on the impact of eLearning Africa's eLA Agriculture Track

"The digital transformation can increase growth by nearly two percentage points per year and reduce poverty by nearly one percentage point per year in sub-Saharan Africa alone. This is a game-changer for Africa."
Albert Zeufack, World Bank chief economist for Africa

"Big companies, not just small companies, are more focused on ticking the box when it comes to their marketing, their PR, their social media, because it makes sense to post three Facebook posts a week - but do you know why you are doing it?"
Big Ambitions' Natalia Rosa on rolling out the right marketing strategy

"Africa has become a vacation destination, this is a place for everyone. You can never rely on what others say. You have to go and experience it for yourself."
Naomi Campbell speaking at the CNI Luxury Conference

"Learn to enjoy every minute of your life. Be happy now. Don't wait for something outside of yourself to make you happy in the future. Think how really precious is the time you have to spend, whether it's at work or with your family. Every minute should be enjoyed and savoured."
Earl Nightingale

"I refuse to accept the view that mankind is so tragically bound to the starless midnight of racism and war that the bright daybreak of peace and brotherhood can never become a reality... I believe that unarmed truth and unconditional love will have the final word."
Martin Luther King, Jr.

"Cherish all your happy moments; they make a fine cushion for old age."
Booth Tarkington

"Education is a human right with immense power to transform. On its foundation rest the cornerstones of freedom, democracy and sustainable human development."
Kofi Annan

"As a passionate storyteller, I for a long time had felt a gap as there was not much narrative work up for grabs at the quality that would really get me excited. When I had my first meeting about Country Queen, I knew that gap would be filled."
Director Vincent Mbaya on working on the new Kenyan television production

"When you recognise these challenges and accept that there is a lack of scale amongst our start-ups it could be argued therefore that this digital transformation we speak about might be hyped. But the increased ownership of mobile phones and those that have access to it, is having a true impact."
Nigerian scholar Adebayo Adedeji on the digital transformation in Africa

"46.5% of South African consumers say they have been influenced to buy a product/service following positive reviews on social media."
PwC's 2019 Global Consumer Insights Survey

"Never confuse the size of your paycheck with the size of your talent."
Marlon Brando

"The first of April is the day we remember what we are the other 364 days of the year."
Mark Twain

"Hands are the tool of the painter, the artist."
Agnes Varda

"Character is higher than intellect. A great soul will be strong to live as well as think."
Ralph Waldo Emerson

"Gambling: The sure way of getting nothing for something."
Wilson Mizner

"The continued existence of wildlife and wilderness is important to the quality of life of humans."
Jim Fowler

"The mediocre teacher tells. The good teacher explains. The superior teacher demonstrates. The great teacher inspires."
William Arthur Ward

"I started out life as a writer, and writers write in part because they don't want to talk."
Gloria Steinem

"It's when you're true to yourself that resonates with other people."
Keegan-Michael Key

"I think people who have faults are a lot more interesting than people who are perfect."
Spike Lee

"To market to the youth you've got to immerse yourself in youth culture and then create products that are relevant. Organisations need to realise that they aren't just competing with another brand, they are competing with youth culture."
HDI Youth Consultancy's Bongani Chinkanda on 'youth proofing' your brand

"Be kind, don't judge, and have respect for others. If we can all do this, the world would be a better place. The point is to teach this to the next generation."
Jasmine Guinness

"Your daily life is your temple and your religion. When you enter into it take with you your all."
Khalil Gibran

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