A consumables value proposition you'll want to know aboutWidespread budget constraints may tempt manufacturers to cut consumable costs by opting for cheaper options. However, for coders and thermal transfer printers, choosing cheap options over those that are tried-and-tested and specifically designed will cost more in the long run. According to Brandon Pearce, Pyrotec PackMark’s General Manager, "Although manufacturers may save money initially, the harmful effect these consumables have on expensive printer parts will cost more money in the long term." He warns customers not to abandon the slightly more expensive official consumables for less expensive ‘grey’ options, specifically when it comes to Markem-Imaje’s Thermal Transfer (TTO) ribbon consumable. To assist customers to reduce their total cost of ownership (TCO) Markem-Imaje, locally represented by Pyrotec PackMark, has introduced its Consumables Value Proposition for all its consumables. The proposition offers four pillars: Business continuity – To maximise uptime with high coding quality in terms of readability and resistance; and seamless plant management with tailored programmes that deliver the right products at the right time to match customer’s production planning. Cost control – To reduce TCO with greater printer performance, lower running expenses, and higher coding quality; and to increase cost predictability and stability that secures prices over a period and reduces the cost of stock and transportation. Continuous innovation – To meet customers’ evolving needs for new applications, new quality standards and new compliance requirements; and to introduce innovation from other industries to enable new business opportunities. Sustainability – To help customers answer any regulatory or sustainability enquiries; and ensure the health and safety of customers’ operators and end-users while minimising environmental impact. These pillars fall into three programmes – Essentials, Essentials Plus and Essentials Premium – that ensure seamless production management and cost-saving predictability depending on requirements. Thermal transfer consumablesThe four key pillars represent a value proposition for each technology, such as TTO. TTO ribbon covers all flexible packaging coding needs while guaranteeing the best quality code, more production uptime and best-in-class service. Here’s how the pillars relate to TTO technology: Business continuity: High quality and printing efficiency to maximise uptime
Cost control: TCO optimisation
Continuous innovation: Innovative supplies for evolving needs
Sustainability: Compliance, safety, environment friendly, and managed waste
Markem-Imaje consumables are consistent across the world. This means that customers with facilities in multiple locations can be assured that they will always receive the same product to achieve the same exacting standards.
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