Smile 90.4FM acknowledged for radio innovationSmile 90.4FM has been nominated for two prestigious Liberty Radio Awards acknowledging how the young Cape Town radio station is making an impact in the Mother City. Radio Innovation: Smile News - Amplifying the Good News in the Mother City Best News and Actuality Programme: Smile 90.4FM The Honest Truth with Benito Vergotine and Christine Wessels “Being recognised for innovation is most gratifying because forward-thinking, creativity and relevance are Smile priorities. The Smile brand was intentionally created with present-forward-thinking in mind. "Our broadcasting philosophy is based on the powers of optimism and hope. We fully embrace the mandate we have to entertain and add real value in the lives of our listeners. "Providing well contextualised factual and useful content is today more important than ever given the proliferation of fake news engulfing social media, and negative news dominating traditional media spaces. "Along with the Liberty Radio Award nominations, Smile 90.4FM’s fast-rising listener number, currently on 169 thousand, affirms the decision to shift our news paradigm.” - Clive Ridgway (Program Director, Smile 90.4FM).
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