In these spots for Levergy and New Balance, we had real comrades runners writing letters to themselves. We mashed the letters together and recorded selected lines (with the real men and women) to form the base for the two spots.
Finally we filmed them running their hearts out all over Cape Town and Johannesburg and just tried to keep up.
New Balance Comrades - Victory from Justine Puren Calverley on Vimeo.
New Balance Comrades - Sacrifice from Justine Puren Calverley on Vimeo.