The inspiration came during the designer’s trip to India, where he met with a local shaman for spiritual guidance. The shaman’s name was Nialaya and during their meeting he encouraged Jannik to follow his dreams and stop focusing on monetary gain, while teaching him about different healing stones and their powers. This was a life-changing moment for Jannik, and the start of Nialaya Jewelry.
Nialaya Jewelry combines artisanal design, spirituality and excellent craftsmanship with all of today’s jewelry trends, resulting in authentic jewelry pieces that you’ll never want to take off. From the brand’s original beaded bracelets for men
, featuring precious and semi-precious stones, to masculine and one-of-a-kind leather bracelets and more, Nialaya has something for everyone and every occasion. Each piece of jewelry is thoughtfully designed and crafted one piece at a time in Nialaya’s Los Angeles studio with meticulous attention to detail. Each piece of jewelry carry spiritual meaning in one way or another, whether that is through healing stones like stunning Blue Lapis and rich Brown Tiger Eye, or spiritual signs like the Dorje symbol, Buddha, and Hamsa Hand.
Jannik, who’s background is in fashion working with big names like Ralph Lauren and Tommy Hilfiger, has always been passionate about creating high-end men’s jewelry that stands out, while still being simple and masculine enough to wear daily, which is exactly why a lot of men come to Nialaya for their first bracelet. The Nialaya app even lets you be the designer via their customization app if you prefer to create your own version of the beaded bracelet.
Discover more on NIALAYA.COM