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Using Magento in order to increase online sales

Whenever talking about en e-commerce website, the main focus that a business owner has is to increase conversions to a maximum. More sales automatically mean an increase in revenue. Magento software and Magento extensions are now used by hundreds of thousands of online sellers. This includes companies that offer B2C and B2B services and products.
Magento features you want to know

Using Magento in order to increase online sales
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Magento is a really popular platform for e-commerce business because of various different options that are currently available. We can mention hundreds of different advantages but those that are normally seen as the most important are:
  • Easily managing metadata descriptions.
  • Integration with many other programs like MailChimp being really simple.
  • Seamless order tracking.
  • Various customer payment options are available.
  • Useful checkout and shipping features.
  • One-step checkout.
  • The use of the Magento Mobile version.
  • Multiple product photos for customers.
Streamlining advice

There are so many things that can be said about this topic. Magento CMS features will assist online marketers because a strong impact is made. If you want to use Magento and increase sales, here are some facts that you want to remember and that will help.

  • Focus on mobile selling

    Always make sure that the website is going to work well in all the mobile devices that the visitors may use. Magento makes this really easy but you still have to double check on as many gadgets as possible. Test different site versions in order to be sure that load is properly happening. That will even optimize SEO rankings.

  • Create a truly compelling homepage

    Many of the potential customers will land on the homepage. Because of this, you want to be sure that you tweak it and customize it in a way that will increase sales. Make sure that promotional assistance and marketing tools are featured on this page. The page basically needs to be inspiring. Based on the stats that you gathered so far, focus on facilitating long term sales.

  • Take advantage of blogs

    Experienced online marketers will tell you that promoting services and goods is a lot easier when blogs are used. Magento makes this really easy. You can and should add great content on the site and try to develop a loyal reader following. That increases return visitors and even return sales.

  • Add user reviews

    Transparency is really important when you want to increase online sales. Magento websites often include user reviews because they offer information that is really useful for potential buyers. Searches can be refined based on the reviews and the authority of the site will be a lot higher with user reviews.

  • Constantly change featured products

    Magento will help the business as it can showcase the featured products you decide to feature. Keep this website part updated in order to showcase that you have great content. Changing this part of the site on a weekly basis is a really good idea.

    On the whole, using Magento to increase sales is all about trying new things. What works should remain in place and what is not effective can be removed.

  • 3 May 2016 10:40


    About Boris Dzhingarov

    Boris Dzhingarov graduated UNWE with a major in marketing. He is the CEO of ESBO ltd brand mentioning agency. He writes for several online sites such as,,, Boris is the founder of and