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Coke paints the town red!

Coca-Cola, a first tier FIFA 2010 World Cup and Confederations Cup partner, has taken ownership of key arterials within metropolitan areas and airports. As part of their Confederations Cup campaign they have stamped their brand and their partnership with FIFA on high impact and iconic INM Outdoor formats.
The sites that INM Outdoor developed and selected for Coca-Cola include tactical formats both inside and outside airports, as well as Super Signs and Citilites strategically located on key arterials.

The domination of the international and domestic arrival and departure areas at airports, as well as throughout the urban landscape, has created a definite imprint and leaves consumers and visitors to South Africa with no doubt as to Coca-Cola's involvement and commitment to the FIFA World Cup and Confederations Cup.

Coke paints the town red!

26 Jun 2009 12:41