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Jellyfish South Africa Press Office
With offices in Durban, Johannesburg and 30 other cities around the world, the Jellyfish Group aims to be the first-choice global partner for any brand's digital requirements. As one of a select few globally managed Google Marketing Partners, Jellyfish also offers services in Strategy, Paid Media, Programmatic Display, Social, SEO, Analytics, UX, Training and Creative.
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Google Analytics is dead, long live Google Analytics 4!
Google Analytics is dead, long live Google Analytics 4!
Exploring the impact and benefits of GA4 for data-driven marketing 15 Feb 2021 Read more

4 reasons to invest in analytics in 2021
4 reasons to invest in analytics in 2021
Data analytics in marketing is proving to be the competitive edge for organisations looking to make informed decisions and optimise their budgets. By making sense of your data relative to your industry competitors, a business can put actionable strategies and campaigns in place. 3 Feb 2021 Read more

Find out how you stack up against your competition using data, not just intuition
Find out how you stack up against your competition using data, not just intuition
Jellyfish, a leading digital partner to South African and international brands, stresses the importance of using and understanding your digital brand IQ through the use of accurate data analysis and comparison. 31 Aug 2020 Read more

5 ways to prioritise your team's well-being during Covid-19
5 ways to prioritise your team's well-being during Covid-19
There are thousands of global businesses, explains Jellyfish SA MD Charmaine Kelly, but at Jellyfish we believe we're one that's closely connected to every person, in every department, in every city, wherever they may be, around the world. 15 Jul 2020 Read more

Jellyfish Publishing Report Series: Monetising Inventory during Covid-19
Jellyfish Publishing Report Series: Monetising Inventory during Covid-19
The Jellyfish Display and Publishing teams have compiled two comprehensive reports in an effort to provide practical advice to publishers who are facing common concerns amid Covid-19, which includes brand-side budget cuts, and content blacklisting. 25 May 2020 Read more

How to adapt your media strategy amid Covid-19
How to adapt your media strategy amid Covid-19
In this ever-changing global situation, it's difficult to know what your business's next move should be. Just one of the many dilemmas brands are facing right now is how best to adapt their media strategies - not only in the short term but also to succeed in the long term, post-Covid-19. Here, experts from global digital partner Jellyfish share their thoughts and advice on how brands can tackle this challenge. 14 May 2020 Read more

How to avoid a paid search disaster
How to avoid a paid search disaster
What is paid search advertising? 13 May 2020 Read more

Digital housekeeping tips for small businesses
Digital housekeeping tips for small businesses
 21 Apr 2020 Read more

Think beyond the agency: Marketers need digital partners not agencies
Think beyond the agency: Marketers need digital partners not agencies
"Agencies need to adapt. The agency model is broken. What brands and marketers need right now is greater collaboration, including ownership of their data." Sage words from Daniel Wilkinson, the London-based Head of Paid Media for Jellyfish. 16 Sep 2019 Read more

Google and Jellyfish partnership: Driving digital maturity with Google Marketing Platform
Google and Jellyfish partnership: Driving digital maturity with Google Marketing Platform
Better understand your customers - the smart choice for businesses 1 Jul 2019 Read more

Jellyfish Scoops Drum's Performance Agency of the Year
Jellyfish Scoops Drum's Performance Agency of the Year
Digital marketing partner, Jellyfish, has scooped up Performance Agency of the Year at this year's Global Drum Search Awards. The award ceremony took place in London this year. 17 May 2019 Read more

Jellyfish expands global footprint with Rosebank Link office
Jellyfish expands global footprint with Rosebank Link office
Growing confidence in the South African digital landscape has prompted Jellyfish to open an office in the Rosebank Link, Johannesburg. The company's service offerings are tailored to resonate with digital consumers operating in the southern African marketplace. 27 Feb 2019 Read more

Jellyfish set to make waves with Willowton Group's latest digital marketing campaign
Jellyfish set to make waves with Willowton Group's latest digital marketing campaign
Regarded as the biggest boutique agency in the world, Jellyfish, with offices in Durban, Johannesburg and Cape Town, is directing the South African digital marketing space with innovative, data-driven concepts that resonate with the consumer. One such concept they are excited to be executing is for the leading fast-moving consumer goods' (FMCG) manufacturer, Willowton Group. 8 Aug 2018 Read more

YouTube's display ad debacle - What should smart advertisers be doing?
YouTube's display ad debacle - What should smart advertisers be doing?
YouTube's display ad debacle, placing brand ads near dubious content, has brands boycotting the world's second-biggest search engine. Jellyfish shows advertisers how to avert a crisis. 3 Apr 2017 Read more

Seven essential SEO tips for developers
Seven essential SEO tips for developers
Building any new site requires careful SEO management. Jellyfish's senior SEO manager, Peter Richards, presents his seven-point plan to help improve site visibility. 13 Jun 2016 Read more

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