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 | The African hospitality sector is evolving at a rapid pace, driven by shifting traveller preferences and emerging global trends. From sustainable tourism practices to the rise of digital nomads, 2025 is shaping up to be a transformative year for Africa’s tourism industry... read |
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 | ADELAIDE TSHABALALA This weekend, Netflix didn’t just stream a fight—they also stepped into the ring... Read |
 | GRAHAM CRUIKSHANKS When we find our voice in brand communication to connect to audiences and draw inspiration from local strengths to create compelling global advertising, we will be creatively unstoppable says Graham Cruikshanks, Africa Operations Director at TBWA... Read |
 | ISSUED BY KANTAR Kantar’s ‘Connecting with men: How brands can decode modern masculinity’ report urges brands to rethink how they engage male audiences... Read |
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 | Sauce Advertising, established in 1988, has evolved from a specialised below-the-line agency to a fully integrated through-the-line agency. At the core of our approach is integration: blending people, platforms, and technology to create connections between brands and communities. |
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