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 | MIKE BROOM In the 40 years I have worked in marketing research, the elephant in the room has been using focus groups to ‘evaluate', ‘investigate', ‘dipstick', ‘research', ‘copy test' or any other of the politically correct terms for ad testing... Read |
 | BOGOSI MOTSHEGWA Brands across the board, especially SA brands, are failing dismally at being relevant, particularly when it comes to the so-called millennials (pursuing this target segment does not automatically make your brand 'cool' or 'relevant')... Read |
 | WorldRemit launches with Android Pay to offer mobile-to-mobile transfers to the world's unbanked... Read |
 | GBENGA JOSEPH SOGBAIKE The trends, challenges and prospects of the Nigerian public relations industry, as outlined in the recent Nigerian PR Report... Read |
 | Innovators from nine African countries shortlisted for their outstanding innovations across the healthcare, engineering, energy and communications sectors... Read |
 | Lack of education and mismatched skills remain major obstacles to Africa's development agenda... Read |
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 | Healthcare services delivery in Africa needs to change, but no-one is quite certain how... Read |
 | Zimbabwe has banned the import of corn after enjoying a bumper crop that authorities hope will be enough to feed the nation and stimulate home-grown production... Read |
 | After teams from the EU Air Safety Committee carried out an audit of the National Institute of Civil Aviation of Mozambique in February, the EASA has lifted the ban on Mozambican airlines from flying to Europe... Read |
 | NKULULEKO NXASANA Many countries - especially in Africa - are still finding themselves confronted with difficulties in registering and authenticating voters. The usage of biometrics seeks to ensure voter equality... Read |
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 | Afda is a Private Higher Education Institution owned by Stadio Holdings, which offers Higher Certificate and Degree programmes that are registered by the Department of Higher Education and Training (DHET) and the South African Qualifications Authority (SAQA). |
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Leo Tolstoy "Art is not a handicraft, it is the transmission of feeling the artist has experienced." |
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