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 | The primary motivation behind businesses focusing on digital transformation in 2017 will be to align and improve customer experience, which may catch some decision makers off guard... Read |
 | According to Warc's Toolkit 2017, in association with Deloitte Digital, an in-depth analysis on VR and AR has identified eight key insights on developments that will offer viable ways for brands to engage emotionally with consumers in 2017... Read |
 | KHETHI NGWENYA In 2017, it's going to be harder than ever to grab the attention of the youth market and keep it - Khethi Ngwenya, owner and managing director of SchoolMedia, weighs in... Read |
 | STIJN SMOLDERS We're currently functioning in the Fourth Industrial Revolution, or Industry 4.0, and need to assess talent requirements going forward, says Stijn Smolders, CEO of Sprout Performance Partners… Read |
 | ANDRE VAN KETS The technology to watch in 2017 is Virtual Reality - along with the accompanying practice of 360-degree videography, the mechanism used by consumers and professionals to create immersive virtual reality experiences... Read |
 | Engie has been selected for the Dakar TER project, in partnership with Thales, for the development of renewable energies in Senegal… Read |
 | Communications and public relations in Africa are not a one-size-fits-all exercise, says Mimi Kalinda, author of a new book… Read |
 | GABRIELLA MULLIGAN Disrupt Africa has compiled a list of the top African startups, by region, to watch in 2017… Read |
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 | Since 1990, the Financial Mail AdFocus Awards have become a landmark on the South African marketing and communications landscape. But just as that landscape has changed, so has AdFocus, to reflect the priorities of the industry. |
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