A big congratulations to all the Africa Movie Academy Awards (AMAA) winners! If you missed it, have a look at all the 2014 AMAA stars. Mike Silver writes about commercialising the YouTube experience and reckons that as the online and offline worlds converge further, brands will do well to look over their shoulders (or screens) as talented domestic pets and performing babies fight for their audience's online attention. In Juliette Attwell's BizCareers column, she advises how mixed experience can help rather than hinder your career, as well as the difference between a cover letter and a motivational letter. Stephen Claassen poses the question whether Africa is the emerging market of the decade and Travis Bussiahn gives advice for radio station managers on how every on-air presenter they let go takes a piece of their future with them. Last but not least, if you missed last week's Biz Takeouts show, listen to the podcast which is now available. Have a great week! Cheers! Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)
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