Wednesday, 18 July 2012 marks the 94th birthday of South Africa's living legend,
Nelson Mandela. After many health scare rumors earlier this year, largely due to the lack of communication to the media and public by those who represent him, we're glad to be celebrating yet another special occasion with the icon.
In response to the Nelson Mandela Foundation's call for people to contribute 67 minutes of their time towards a charitable cause on Madiba's birthday, also referred to as
Mandela Day, people and organisations around the country are participating in activities including helping out at orphanages and homes for the elderly, walking homeless dogs that are kept at shelters, donating money and food to charities etc.
You may ask, why 67 minutes? The simple answer is that Madiba is said to have given 67 years of his life fighting for human rights - 67 minutes each year suddenly seems insignificant in comparison, but if all citizens participate in the campaign, this could leave a lasting effect on society.
To find out more information on Mandela Day, and how you can get involved, go to
www.mandeladay.com.
On behalf of everyone at Bizcommunity, Happy birthday, Madiba!
Evan-Lee Courie
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