Branding News South Africa

Hot brands voted by heat readers

heat magazine has just released the results of its online poll of the favourite brands of its predominantly affluent female fans (aged 16-30), with its first ever heat 5 Star Awards 2010.

Results

  • Best hangout - News Café (14.7%); Cubana (12.5%) votes
  • Best drinks - Mojito cocktail, daiquiris or Cosmopolitan; best shooter - Apple Sourz and Tequila; Jack Daniel's - best whiskey (37.2%), Amstel - best beer (16.4%), Brutal Fruit - Best alcopop (17.36%) ; Red Bull - best energy booster (67.2%)
  • Party behaviour - three drinks and a couple of shooters (take my keys please) (44%); 23.3% stick to two drinks.
  • Best TV Soap - 7de Laan - (35.4%); Isidingo (16.3%) and Binneland Sub Judice (9.7%); Days of Our Lives (7.8%)
  • Best TV series - Desperate Housewives (18%); Grey's Anatomy (12.5%),
  • Best Reality show - Keeping Up with the Kardashians (26%)
  • Best Entertainment - E! Entertainment (42.3%)
  • Best TV personality honours - Jeannie D (25.5%), with Anele, Janez and Colin Moss also making it into the top four.
  • Best local artist - The Parlotones (28.8%); Prime Circle (12%)
  • Best bank - Absa (32.7%)
  • Best chocolate - Lindt (18.5%)
  • Best gadget - Nintendo WII (17%)
  • Best takeaway - Nando's (16.7%)
  • Best car - BMW (18%).

The new issue of heat includes all the 5 Star Awards or go to www.heat.co.za and mobile on m.heat.co.za for more information.

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