Wronski: I live a largely digital life, so most of my work is tied up in the 1s and 0s of my internet connection. I love how Johannesburg has transformed into a world-class trendy city for young professionals, and spend time exploring everything the city has to offer - from the jazz nights and live music shows to theatre, art and everything in between.
Wronski: I started Fuseware from scratch five years ago, and built it up to a well-known and trusted brand in the social analytics and media monitoring space.
Wronski: A totally unplanned whirlwind of learning, connecting and collaborating with the industry's top minds over the last five years. I am privileged to have worked with SA's largest brands and agencies through Fuseware and our social analytics solutions.
Wronski: Chocolate. Trail running. Trance music. Animals.
Wronski: The constantly evolving, dynamic nature of media and the numerous business models that can stem from combining it with technology. The opportunities are endless. The media landscape defines the communications infrastructure between brands, publishing houses and consumers and is a vital functioning unit of a modern society.
Wronski: Media is a highly fragmented landscape, with many components not as progressive and innovative as they could be. There is a lack of collaboration in the industry as agencies each want their well-deserved slice of the pie and market themselves as experts in everything. There is also a lack of transparency and accuracy when it comes to digital media stats, ironically enough.
Wronski: It ranges from client and partner meetings and conference calls to business planning and strategy, to managing the various projects in our pipeline and ensuring we're on target and within budget.
Wronski: I keep it simple - Office 365, Google Docs, Visual Studio and Winamp cater to 95% of my work life.
Wronski: Of the bigger players, Native really has their fingers on the button with where the industry is going. I also like the thought leadership coming out of the smaller guys like Cerebra and Digitlab.
Wronski: Navigating Kenyan and Nigerian social media market data. It's fascinating how different the content and conversations are to what we consider popular back home.
Wronski: Synergistic collaborative workflows are the low-hanging fruit of social business. Also, always remember about having a laser-focused content marketing strategy supplemented with customer segmentation and personalisation.
Wronski: In the mountains. I have a couple of yearly retreats in the Drakensberg where I disconnect from technology and meditate.
Wronski: I can do a headstand without balancing on my arms. It really gets the people goin'.
Wronski: Take a guess...
Wronski: My entire life is on that thing, so everything from my business plans and notes to my bucket list and travel photos. It might be a good idea to password-protect it some time.
Wronski: Never stop learning and push your comfort zone daily. Keep connecting and networking too - there are many interesting people out there to meet in the industry.
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*Interviewed by Leigh Andrews.
