Board of Directors
| Adeshia Singh | Managing Director | Singh & Sons |
| Alistair Mokoena | Managing Director | Ogilvy, Jhb |
| Ayanda Mbanga | Deputy Group CEO | Saatchi & Saatchi |
| Boniswa Pezisa | Managing Director | Net#work BBDO |
| Carolyn White | Managing Director | Labstore SA and Africa (Y&R) |
| Chris Primos | Business Director | Blast Brand Catalysts |
| Dale Tomlinson | CEO | The Hardy Boys (Regional Nominee Durban) |
| Danielle Sneiders | Managing Partner | The Jupiter Drawing Room, Jhb |
| Danni Dixon | Managing Director | Hunt Lascaris Jhb (TBWA) |
| Emmet O'Hanlon | Managing Director | DDB South Africa |
| Gareth Leck | CEO | Joe Public |
| James Barty | Group Managing Director | King James (Regional Nominee Cape Town) |
| Jerry Mpufane | Group Managing Director | M&C Saatchi Abel |
| Jim Faulds | Chief Operating Officer | J Walter Thompson |
| Karabo Denalane | Managing Director | McCann Worldgroup |
| Karabo Songo | Founder/Group CEO | Olive Communications |
| Kershnee Pillay | Managing Partner | J Walter Thompson |
| Kevan Aspoas | CEO | The Jupiter Drawing Room, Cape Town |
| Michael Gendel | Managing Director | Gendel Strategic Marketing Group (Chairman) |
| Nicole Wills | Managing Director | Stick Communications |
| Odette van der Haar | CEO | ACA |
| Paul Middleton | Managing Director | Ebony & Ivory |
| Sarah Dexter | Managing Director | OIL @ Lowe + Partners SA |
| Susan Napier | Managing Director | Ireland Davenport |
| Thabang Skwambane | Managing Director | FCB, Jhb |
| Wimpie le Roux | Managing Director | Publicis Machine |
At the meeting, Chair of the ACA, Mike Gendel reported on the ACA's activities during the past fiscal and stated that he was encouraged by significant progress made by the ACA in a number of areas. In contrast to this, he noted that the profession continued to face significant challenges in important areas however despite the challenges, the ACA remained committed to supporting its members and tackling the numerous issues in a positive and meaningful way.
He further reported that in terms of transformation, the MAC Charter had reached the Minister of Trade and Industry and the ACA now awaits sectoral implementation. He noted that the reputation and stature of the ACA had been enhanced across various stakeholders, including government, allied associations, marketers, procurement managers, the media and the ACA membership base. He went on to say that the Secretariat had implemented prudent financial management in the period under review.
Looking ahead, he stated the following matters will be included in the strategic objectives for the 2015/2016 fiscal:
• Retention of entrepreneurial agencies in the sector
• Skills development through the AAA School of Advertising
• Maintaining agency leadership
• Reputational management
• Government relations
• Inter-industry interaction
• Future proofing the ACA and the profession
• Addressing unreasonable payment terms
• Implementation of the MAC Charter and the Charter Council
Gendel thanked the outgoing Board of Directors and other agency personnel who served on the various operations committees of the ACA and noted that the ACA CEO, Odette van der Haar continues to set the benchmark for passion and commitment to the Association.
