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    South Asian Digital Media Awards announces 2019 winners

    Wan-Ifra held its fourth edition of the South Asian Digital Media Awards where Manoramaonline.com won Best News Website of the Year Award. BBC News, The Wire, NDTV Hop, Arre, Sangbad Pratidin, Prothom Alo, and The Hindu are among other winners of the Awards 2019.
    Image source: .
    Image source: Scmp website.

    The South Asian Digital Media Awards presented by Wan-Ifra recognise publishers who have adopted digital media and mobile strategies as part of their total product offering to meet the major changes in how people consume news today.

    Winners will be presented trophies at the Digital Media India 2020 conference to be held in Dehli on February 18. The "gold" winners in each category of the Award will compete in the World Digital Media Awards that will be presented at World News Media Congress (Zaragoza, Spain, June 17-19, 2020).

    Manoramaonline.com, the online news portal of Malayala Manorama, has bagged the Wan-Ifra South Asian Digital Media Award for the best news website for the year 2019. The digital version of Kerala based Malayala Manorama newspaper is one of the largest regional language news websites in India.

    Before this in 2016, Manoramaonline.com had won the award for the best news website at the Wan-Ifra World Digital Media Awards. In the best news website category, the publisher also grabbed the second spot with its 'Manorama Mobile' offering.

    The award for the 'Best News Startup' went to The Wire (English) run by Foundation for Independent Journalism. The Wire also bagged gold in the 'Best Use of Online Video' category for its web series Sadak Se Sansad, which covered stories from 55 Lok Sabha constituencies across India.

    Two categories - Best Marketing Campaign for News Brand and Best Native Advertising/Branded Content Campaign - saw the Gold Award being shared by two contestants each. Sangbad Pratidin's Augmented Reality Face Filters during Durga Puja - 'Pujor Face' - fetched it the top position for the best marketing campaign. It also won the bronze medal in the same category with its 'MaaClicks' campaign. The Hindu's #UnderMyWatch campaign made it the other top scorer in the same category. The Hindu also emerged winner in the Best Paid Content Strategy with its "The Hindu+" programme.

    In the Best Native Advertising category, Prothom Alo's "Alor Poth" bagged gold while "Shusthyotar Jonyo" by ABP Pvt Ltd. took it to the top spot.

    Winners were selected from 10 categories including Best Data Visualisation, Best Digital News Startup, Best Digital Project to Engage Younger/Millennial Audience, Best in Lifestyle, Sports, Entertainment Website or Mobile Services, Best in Social Media Engagement, Best Marketing Campaign for News Brand, Best Native Advertising / Branded Content Campaign, Best News Website or Mobile Service, Best Paid Content Strategy (incl. membership or crowdfunding models), and Best Use of Online Video.

    Winners

    1. Best Data Visualisation
    Gold - BBC News - How many promises did the Narendra Modi government keep?
    Silver - The Federal - Chandrayaan 2 mission
    Bronze - Prothom Alo - Prothom Alo - Election Portal

    2. Best Digital News Startup
    Gold - Foundation for Independent Journalism - The Wire English
    Silver - The Federal
    Bronze - ETV Bharat

    3. Best Digital Project to Engage Younger/Millennial Audience
    Gold - NDTV Convergence - NDTV Hop
    Silver - Sangbad Pratidin - Pujor Face - Augmented Reality Face Filters during Durga Puja
    Bronze - BBC News - BBC's Beyond Fake News Project

    4. Best in Lifestyle, Sports, Entertainment Website or Mobile Services
    Gold - Arre
    Silver - The Hindu - Sportstar

    5. Best in Social Media Engagement
    Gold - M M Publications Limited (Vanitha) - Ivide nalla vishesham campaign
    Silver - BBC Media Action (India) Limited - #FlushKeBaad: A social media initiative for public awareness on faecal Sludge Management
    Bronze - The Daily Star - Bangladesh in World Cup

    6. Best Marketing Campaign for News Brand
    Gold - The Hindu - #UnderMyWatch
    Gold - Sangbad Pratidin - Pujor Face - Augmented Reality Face Filters during Durga Puja
    Silver - ABP Pvt Ltd - Santanan Dehi
    Bronze - Sangbad Pratidin - MaaClicks

    7. Best Native Advertising/Branded Content Campaign
    Gold - Prothom Alo - Alor Poth
    Gold - ABP Pvt Ltd - Shusthyotar Jonyo
    Silver - Quintillion Media Pvt Ltd - The Bold Brunch
    Bronze – Times Network Digital – Jan Nivesh

    8. Best News Website or Mobile Service
    Gold - Malayala Manorama Co. Ltd - Manorama Online
    Silver - Malayala Manorama Co. Ltd - Manorama Mobile
    Bronze – Quintillion Media Pvt Ltd – The Quint

    9. Best Paid Content Strategy
    Gold - The Hindu - The Hindu+
    Silver - Quintype - BQ Blue
    Bronze – Vikatan – Appappo

    10. Best Use of Online Video
    Gold - Foundation for Independent Journalism – The Wire - Sadak Se Sansad
    Silver - BBC News - Ink of the Earth
    Bronze - Quintillion Media Pvt Ltd - The Making of Lynchistan: Killing in the Name of the Cow
    Bronze - BBC News – Hand in Hand: A story of faith and friendship at Kumbh
    Bronze – Mathrubhumi Printing & Publishing Co Ltd - Mathrubhumi.com fire and flame.

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