While the gold, silver, bronze and shortlist honourees were unveiled last month, last week was all about the Grand Clio winners – the work honoured as best in class for each of the disciplines.
There were 12 Grand Clios handed out in all – 10 in the traditional Clio Awards program, and two as part of Clio Music. Australian Host/Havas led agency winners with two Grand Clios for Paulau Pledge.
Palau Legacy Project: Palau Pledge, Host/Havas.
Apple: Welcome Home, TBWA\Media Arts Lab.
Skittles: Exclusive the Rainbow, DDB Chicago.
Marmite: Gene Test, adam&eveDDB.
Ikea: Ikea Pee Ad, Agency: Åkestam Holst.
Edeka: The Most German Supermarket, Jung von Matt.
Montefiore: Corazon, Serial Pictures.
AIG: Pride Jersey, TBWA\Hakuhodo.
Times/News UK and Ireland: JFKunsilenced, Rothco/Accenture Interactive.
Wendy’s: webeefin? VML.
Visionary Music Group/Def Jam Recordings for National Suicide Prevention Lifeline: “1-800-273-8255”, Logic featuring Alessia Cara and Khalid.
Click here for more about what the judges had to say about the work.
