Is this the future of advertising? - 13 Nov 2017By Louise MarslandWe are launching our monthly #MeettheMarketer column on Bizcommunity.africa with an indepth interview with Anatoly Roytman, managing director of Accenture Interactive and Global lead for EALA (Europe, Africa, Middle East and Latin America), who believes that Accenture Interactive is building the "agency of the future" and that seismic shifts are shaking the advertising industry. To subscribe yourself or colleagues to the daily or weekly Africa newsletters which focus on media and marketing and general business news from the continent, click here. Have a great week! |