MARKETING & MEDIA

TNT Africa launches rebranded entertainment channel
TNT Africa launches rebranded entertainment channel

Today, 21 September 2018, TCM - Powered by Movies, will reveal its slick new look which promises to be an immersive experience, providing creative and relevant programming specially tailored for African fans.

2 days ago

MARKETING & MEDIA

Vicki Myburgh, entertainment and media leader for PwC SA and
#PwCOutlook: Africa's entertainment, media industry experiencing Convergence 3.0

Africa's entertainment and media industry is experiencing a third wave of convergence due to the fact that the borders that once separated the entertainment and media (E&M), technology and telecommunications industries are blurring in the battle for the attention of the consumer in a world that is rapidly digitising.

19 Sep 2018

RETAIL

Growth in soft drinks expected for sub-Saharan Africa
Growth in soft drinks expected for sub-Saharan Africa

Despite the challenges presented by changing consumer habits, sugar taxation and increasing public pressure for healthier beverage options on the shelf, the soft drinks industry remains extremely optimistic in its outlook.

19 Sep 2018

MARKETING & MEDIA

New African Heritage TV channel launches on app
New African Heritage TV channel launches on app

A new African Heritage television channel, AfrikayaTV, will launch on Heritage Day in South Africa on the free Tuluntulu app.

19 Sep 2018

ICT

Gartner reveals customer experience myths
Gartner reveals customer experience myths

The performance gap between customer experience leaders and runners-up is widening, with those on top being disproportionately rewarded. Gartner says organisations must ignore three myths in order to achieve a superior customer experience.

19 Sep 2018

AGRICULTURE

Fresh produce trade in Africa continues to be a market leader
Fresh produce trade in Africa continues to be a market leader

Guest speaker at the 2018 Produce Marketing Association's (PMA's), Fresh Connections: Southern Africa Conference and Trade Show, Coillard Hamusimbi of the Indaba Agricultural Policy Research Institute (IAPRI) in Zambia continued his presentation on fresh produce trade in Africa by noting how: "African agriculture has greater opportunities than ever before. I do not recall a time when agriculture had such a centre position in terms of wanting to drive this continent to the next level economically, socially and otherwise. More so for fresh produce. Fresh produce will continue to lead the markets."

18 Sep 2018

MARKETING & MEDIA

Progressive companies should turn CX into a competitive advantage
Progressive companies should turn CX into a competitive advantage

Today's high-touch customers view their interactions with a brand, from social media and sales engagements to service and support encounters, as a single continuous conversation. As a result, decision-makers need to understand that to use Customer Experience (CX) for competitive advantage, their customer-facing staff must be ready to switch hats on the fly and do so flawlessly.

By Chantel Troskie 17 Sep 2018

ICT

#GartnerSYM: The next phase of digital transformation
#GartnerSYM: The next phase of digital transformation

Digital business transformation is upon us. Enterprises, small and large, have recognised the power of technology to transform their ability to deliver value. But where do we go from here?

By Evan-Lee Courie 17 Sep 2018

RETAIL

What's really driving the future of retail?
What's really driving the future of retail?

Many predictions about the "future of retailing" have been made. These range from the supposed dominance of certain technologies, to increased use of data and analytics, the rising need for personalisation and customisation, and the transformation of physical spaces.

By Jason Pallant 17 Sep 2018

AGRICULTURE

Could Zambia stimulate fresh produce trade in Africa?
Could Zambia stimulate fresh produce trade in Africa?

According to Coillard Hamusimbi a consultant for Musika Development Initiatives and the Indaba Agricultural Policy Research Institute (IAPRI) in Zambia, the fresh produce industry in Zambia brims with opportunities for the development of modern fresh produce markets that can also stimulate cross-border trade-flow in the entire region. Investments into the new fresh fruit and vegetable markets in the country can act as a re-export hub for supply to Zambia's neighbours.

17 Sep 2018

MARKETING & MEDIA

Don't talk to me, talk to my chatbot
Don't talk to me, talk to my chatbot

We've all heard about chatbots. Some of us might even have interacted with one without knowing it! But what are they all about and what is the potential of this artificial intelligence for brands?

By Belinda Kayton 17 Sep 2018

MARKETING & MEDIA

Top 10 tips on how to make your website more SEO friendly
Top 10 tips on how to make your website more SEO friendly

Search Engine Optimisation (SEO) continues to lead as a digital marketing tool that has proven its success rates and effectiveness over a long period of time. SEO forms part of an integral digital marketing strategy for many brands. One can't plan to enhance online brand presence without having a well thought through SEO strategy.

By Erens Tloboro 17 Sep 2018

MARKETING & MEDIA

Free course: Working towards a free, independent African media
Free course: Working towards a free, independent African media

The University of the Witwatersrand, Johannesburg, South Africa, is offering a free online course entitled, Civil Society and African Media Policy in the Digital Age.

17 Sep 2018