Mobile Wallpost Africa

Chrysa Karamanidi
SOUTH AFRICA
7 secrets to maximise mobile campaign performance

[Chrysa Karamanidi] Inflation is squeezing consumer spending, with 7-in-10 of us expecting to pay more for shopping and utilities in the months ahead...

Posted 10 months ago | Like
Lesley Svenson
Lesley Svenson
[Mobile] 

Chief Commercial Officer at Cell C, Simo Mkhize, shares details of the company’s need for change, how Covid-19 has affected the business, as well as its new brand positioning, including the new Change Your World payoff line, and SA growing digital ecosystem.

Posted 3 years ago | Like
Lesley Svenson
Lesley Svenson
[Mobile] 

Chief Commercial Officer at Cell C, Simo Mkhize, shares details of the company’s need for change, how Covid-19 has affected the business, as well as its new brand positioning, including the new Change Your World payoff line, and SA growing digital ecosystem.

Posted 3 years ago | Like
Jarred Mailer-Lyons
SOUTH AFRICA
South Africa's Covid-19 tracing app - would you download it?

Photo by  from .
Photo by Maksim Goncharenok from Pexels.
[Jarred Mailer-Lyons] Jarred Mailer-Lyons, head of digital at The MediaShop shares his views on SA's new Covid-19 tracing app...

Posted 3 years ago | Like (1)
Andy Walker
SOUTH AFRICA
South Africa received more spam calls and SMSes in 2019 than ever before

South Africa received more spam calls and SMSes in 2019 than ever before
© NordWood Themes via Unsplash.com.
[Andy Walker] Spam calls. You'd probably rather receive a lump of coal in your stock this Christmas, but it's an annoyance that affects all phone owners worldwide. In South Africa though, you may experience it more frequently than others...

Posted 4 years ago | Like
Andy Walker
SOUTH AFRICA
Cell C's 4G coverage will be even greater thanks to latest MTN deal

Cell C CEO Douglas Cragie Stevenson. Image source: Cell C.
Cell C CEO Douglas Cragie Stevenson. Image source: Cell C.
[Andy Walker] Cell C and MTN on Monday announced a new roaming agreement, building on and extending the firms' previous agreement made in 2018, and pushing Cell C's LTE coverage further across South Africa...

Posted 4 years ago | Like
Greg Chen
SOUTH AFRICA
Brand recognition is vital to success: SMS can help small businesses build it

Image credit: Jason Leung on Unsplash
Image credit: Jason Leung on Unsplash
[Greg Chen] Smaller businesses face numerous obstacles when it comes to surviving. One of the biggest of those obstacles is brand recognition...

Posted 4 years ago | Like
Maroefah Smith
Maroefah Smith
[Mobile] 

Out There Impact (OTI) will be using mobile to help promote the United Nations’ (UN) efforts of spreading the Sustainable Development Goals (SDGs) by 2030. This follows the "There Are 17 Numbers That Can Change The World" pilot campaign – which ran in Asia, Africa and the Middle East.

OTI announced while presenting its methodology and findings at the recent SDG Media Summit, at the United Nations HQ in New York.

Posted 4 years ago | Like
Greg Chen
SOUTH AFRICA
6 pivotal moments in mobile marketing

[Greg Chen] Mobiz CEO Greg Chen looks at some of the pivotal moments in South African mobile marketing history...

Posted 4 years ago | Like
Devon Meerholz
SOUTH AFRICA
RCS technology boosts CX by enabling consumers to 'touch & feel' messaging

[Devon Meerholz] From being the numberplate prefix for the Western Cape town of Knysna, 'CX' is today popping up all over the web as the marketer's shorthand for 'Customer Experience'...

Posted 4 years ago | Like
Elizma Nolte
SOUTH AFRICA
4 best practices for making mobile video work for your brand

4 best practices for making mobile video work for your brand
© Derick Anies via Unsplash.com.
[Elizma Nolte] When it comes to mobile video advertising, most marketers would intuitively think that what matters most is how long a viewer engages with the content. But new research shows that there is no correlation between total average view time and aided brand awareness...

Posted 4 years ago | Like
Josephine Wawira
AFRICA
Focus shifts to a mobile economy in Africa

Image source: Gallo/Getty.
Image source: Gallo/Getty.
[Josephine Wawira] Africa is set to be the next big mobile market and the mobile economy is expected to generate more than $150 billion by 2022 to Africa's GDP...

Posted 5 years ago | Like
Andy Walker
SOUTH AFRICA
EskomSePush: Developing a load shedding success story

EskomSePush: Developing a load shedding success story
© maridav via 123RF.com
[Andy Walker] Load shedding apps first came to the fore in 2014, back when it was common practice for our glorious electricity provider to switch off our lights at the most inconvenient times. Some five years later, South Africa's once again facing long nights lit only by ever-shortening candles...

Posted 5 years ago | Like
Gareth Grant
SOUTH AFRICA
Looking up towards 2019

Looking up towards 2019
© rawpixel via Unsplash.com.
[Gareth Grant] Gareth Grant, business unit manager at The MediaShop says that we're looking at our smartphones every 12 minutes, but is it making us smarter?...

Posted 5 years ago | Like
Mike Laws
SOUTH AFRICA
Advice for a 24-hour pocket mobile plan

Advice for a 24-hour pocket mobile plan
© Alejandro Escamilla on Unsplash.com.
[Mike Laws] Imagine you had only 24 hours to put together a passable mobile marketing plan. What mobile tactics would you prioritise over a day because they are such non-negotiables?...

Posted 5 years ago | Like
Leigh Andrews
SOUTH AFRICA
#Africacom2018: What's really chewing up your data

#Africacom2018: What's really chewing up your data
© Ion Chiosea via 123RF
[Leigh Andrews] "I never subscribed for that, now all my data is gone!" It's a common call centre complaint, and also the basis of a highlight of the AfricaCom 20/20 track: The keynote address by Dimitris Maniatis, head of Secure-D at Upstream, who revealed the scary reality of smartphone data fraud...

Posted 5 years ago | Like
Victor Koaho
SOUTH AFRICA
Blurred media lines

Blurred media lines
© Alberto Bobbera via Unsplash.com.
[Victor Koaho] I remember growing up on the dusty streets of the Vaal as a radio addict who used to love listening to Radio Bop...

Posted 5 years ago | Like
JG Bezuidenhout
SOUTH AFRICA
Is your site mobile-friendly?

Is your site mobile-friendly?
© NordWood Themes via 123RF.com.
[JG Bezuidenhout] The popularity of smartphones means that they are the preferred way for users to get access to the information they want when they want it...

Posted 5 years ago | Like (2)
Pieter de Villiers
SOUTH AFRICA
Forcing customers to use your app is brand vanity

Forcing customers to use your app is brand vanity
© geralt via Pixabay.
[Pieter de Villiers] Many brands remain obsessed with creating mobile apps. This not only defies trends that point to increasing consumer app apathy but can exclude a sizeable portion of your customers in emerging economies...

Posted 5 years ago | Like (1)
Johan Walters
SOUTH AFRICA
Geolocation marketing - crafting a symbiotic relationship with your customer

Geolocation marketing - crafting a symbiotic relationship with your customer
© Pixabay via Pexels.
[Johan Walters] Mobile is increasingly becoming the channel of choice for brand engagement, especially amongst younger generations who rely on their smartphones during their shopping journey...

Posted 6 years ago | Like (1)
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