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Marketing & Media Africa

BizToday's top stories
Corporate boardrooms: where are the women?
Corporate boardrooms: where are the women?

Kwamboka Oyaro

When a woman rises to the top rung of the traditionally all-male corporate ladder in Africa...read
Marketers missing opportunity to boost brand effectiveness by 57% by not getting multichannel campaigns right
SOUTH AFRICA
Marketers missing opportunity to boost brand effectiveness by 57% by not getting multichannel campaigns right

Issued By Kantar Millward Brown

The 2018 AdReaction study from Kantar Millward Brown examines the global state of multichannel advertising campaigns... read
#BizTrends2018: The Platform Economy
SOUTH AFRICA
#BizTrends2018: The Platform Economy

Josephine Buys

The Fourth Industrial Revolution (4IR) is ushering in technologies that can enable us, the South African digital industry, to change the course of history... read
What travel marketers need to know about Facebook's News Feed change
GLOBAL
What travel marketers need to know about Facebook's News Feed change
In your dual role as travel marketer and Facebook consumer, the news that Facebook is going to 'clean-up' your News Feed will likely be met with a mix of joy and despair... read
Gil Sperling, CTO of Popimedia.
SOUTH AFRICA
#BizTrends2018: You guessed it, it's the year of video

Gil Sperling

Cisco released a report late 2017 which, if its predictions are to be believed, adds fuel to marketers angling for increased budget for video creation... read
#BizTrends2018: How to get more value from your PR partner
SOUTH AFRICA
#BizTrends2018: How to get more value from your PR partner

Jane Belchers and Jane Gordon

Your PR agency should be able to deliver a full spectrum communication service that can play a pivotal role in most areas of your business. If not, rethink how to use your PR partner to ensure you are taking advantage of their specific skills set. read
Omar Essack, CEO of Primedia Broadcasting.
SOUTH AFRICA
#BizTrends2018: Advertising platform accountability

Omar Essack

We live in a world of blurred lines. There are companies that look and feel like cab companies. We love the services they deliver, so we're grateful for them but they claim not to be cab companies... read
The who, what and why of the Ugandan Knuckles meme
UGANDA
The who, what and why of the Ugandan Knuckles meme

Andy Walker

The internet is an odd and confusing place, and the gaming world's latest meme is solid proof of this... read
International
(c) tupungato -
UNITED KINGDOM
Daily Mail returns to Virgin Trains after outcry
LONDON, UK: Virgin boss Richard Branson on Monday said he would resume offering the right-wing tabloid the Daily Mail on his trains after a decision not to stock them sparked accusations of censorship last week... read
(c) Stefan Holm -
SWEDEN
H&M 'racist' ad adds to company's woes
STOCKHOLM - A racism scandal at H&M is the latest indication of management problems at the Swedish clothing giant, once the darling of shoppers but now struggling to make the switch to e-commerce, analysts say. read
ADC juries for four design categories announced
UNITED STATES
ADC juries for four design categories announced
NEW YORK - The One Club for Creativity has announced the 40 creatives who will judge work on the four design categories of the ADC 97th Annual Awards... read
UK's Guardian daily goes tabloid to cut costs
UNITED KINGDOM
UK's Guardian daily goes tabloid to cut costs
Britain's Guardian newspaper has adopted a new tabloid format and a re-designed masthead with simple black lettering from Monday as part of a drive to cut costs... read
Business
Investment into African tech startups hit record high in 2017
AFRICA
Investment into African tech startups hit record high in 2017
Investment into African tech startups hit the highest levels since records began in 2017, with 159 startups raising in excess of $195 million... read
Angolan Airlines, SAA enter new partnership
SOUTH AFRICA
Angolan Airlines, SAA enter new partnership
An agreement between the state-owned companies Angolan Airlines and South African Airlines, dubbed Codeshare, signed in the ambit of a commercial contract that is intended to provide better air transportation... read
inmemo via
MOZAMBIQUE
Water shortage cuts commercial banana production
Mozambique's major commercial banana producer, Bananalandia, in the Boane district, has seen production levels fall by half due to a lack of water for irrigation... read
Quotes
Herb Caen
"The only thing wrong with immortality is that it tends to go on forever."

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New events to diarise
Online marketing/social media strategy boot camp
SND Audio - 24 Jan 2018, Somerset West | 20 Feb 2018, Worcester | 23 Feb 2018, Somerset West


Essentials of digital media management
Rhodes University Sol Plaatje Institute - 12 Feb 2018 to 16 Feb 2018, Johannesburg


Creative writing, editing for corporate publications
IAJ - Institute for the Advancement of Journalism - 12 Mar 2018 to 16 Mar 2018, Johannesburg


Journos' writers gym
IAJ - Institute for the Advancement of Journalism - 19 Jun 2018 to 21 Jun 2018, Johannesburg


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