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Shifting power on the continentEconet's Kwesè TV is in the news again, this time having inked a deal with BBC Worldwide for some of its content offerings. The young upstart is certainly making waves across the continent and looks set to become one of the dominant content providers across the continent in the near future. Great advertising is always a crowd puller and Kantar Millward Brown's quarterly measurement of the best television commercials in South Africa pulls in the readers and tracks trends. Storytelling is emerging across the board as we know, from content marketing to great TV ads and brand activations, as the key ingredient in successful brand campaigns, and the latest ad ranking confirms this trend. I know we've been hearing that it's “Africa's time” for decades, but there are so many factors that herald the fourth industrial revolution on the continent, with the huge economic and technological shifts taking place, driven by exceptional entrepreneurs and visionary companies. Even Africa's economic power is shifting to new, more stable, emerging giants like Ethiopia and Kenya, according to one risk group, Control Risks. To subscribe yourself or colleagues to the daily or weekly Africa newsletters which focus on media and marketing and general business news from the continent, click here.Have a great week! Louise Marsland
Africa Editor: Bizcommunity.comComment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | Today's top stories |
|  | BBC Worldwide has concluded its first content sales deal with new pan-African broadcast network Kwesè TV, a subsidiary of Econet Media... read |
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| |  | Africa's liberation history is to be documented in a project endorsed by the United Nations and the African Union... read | |  | DISCOP has announced a new programme, DISCORE, that will bring the world of African music production closer to the film, television, digital content markets... read | |  | Toya Delazy will voice a new Powerpuff Girl for Cartoon Network Africa when the five-part special premieres in October... read | |  | This week, an expert team from Facebook will meet with leading South African and Zimbabwean representatives, civil society and experts to learn from, as well as provide practical advice in helping people to stay safe online.... read | |  | Peter Barnard The human body does not live in isolation. It is a well-oiled machine, consisting of intense streams of information relayed between muscles, veins, and nerves. Here Peter Crafford takes us through the anatomy of a creative concept... read | |  | Issued by M&C Saatchi Abel Following a competitive, five-way pitch process for the iconic Windhoek Beer brand, M&C Saatchi Abel Johannesburg has been appointed as the lead agency to drive the brand's growth... read | |  | Issued by Techsys Digital After a recent pitch process which saw Windhoek Beer appointing a new lead agency, Techsys Digital were absolutely thrilled to be chosen as their digital partner... read | | |  | SAN FRANCISCO - Pinterest on Thursday announced it has topped 200 million monthly users as growth at the online bulletin board picks up speed, especially outside the United States... read | | | More International | |
|  | Eight of KPMG SA's senior executives have "resigned", following KPMG International's investigation... read | |  | Seth Trudeau and Keno Omu Across Africa, students arrive on campuses full of hope that a university degree will improve their lives. The reality is far less certain... read | |  | David Ajikobi To attract investors, Nigeria's Kaduna state wants to repair aircraft. But would its planned facility be only the fourth on the continent, as the state's governor's account tweeted? read | |
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| Cyril Connolly "It is only in the country that we can get to know a person or a book." |
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