The creative economy is important as service industries lead the economy, and also support the wider economy in terms of progress and growth...
Danette Breitenbach 12 Feb 2016
We all remember our parents telling us this a million times, "finish your homework, then you can go and play". Yet we forget to do this later in life...
Rolf Akermann 14 Jul 2015
Many marketing people placed in companies are juniors, if they even exist at all - or the role is just not taken seriously at all by anyone internally...
Chemory Gunko 24 Jul 2014
Although there are an encouraging number of exceptions, tertiary academic institutions around the world have largely ignored sales, dismissing it as a craft or a trade, not worthy of...
Peter Gilbert 13 Jul 2014
Technology is reconfiguring economies at such a rapid pace, creating new markets and opportunities that African youth can capitalise on. But how?
Jean-Claude Bastos De Morais 13 Jun 2014
Leading organisations centre everything they do on consumer insight. Most marketers understand the importance of real, deep, intuitive insight into their markets - it helps them create messaging that resonates and produce products and services that meet functional, emotional and social needs.
Al Mackay 4 Sep 2013
The potential of our growing consumer market is massive, our population is young and the labour force is expanding. There are positive indicators of growth acceleration, and opportunities and challenges present themselves to unlock potential in agriculture, retail, resources and infrastructure.
Frik Landman 26 Aug 2013
A few weeks back I had a slight altercation with a colleague. We work in publishing together and write content for our clients on a daily basis. The gripe was over (and when is it not?) a missing apostrophe that I was adamant needed to be there.
Leigh Crymble 26 Jul 2013
They all suffer from the same basic problem: The successful executive who wonders why his social life is in disarray; the office worker who always produces but never seems to get promoted; and the intellectual with three advanced degrees who wonders why much stupider people are in charge of the operation.
Douglas Kruger 16 Jul 2013
Following the success of the African budget smartphone, Microsoft produced a smartphone targeted specifically at the African mobile market, the Huawei 4Afrika, which was released in February 2013. Since the launch of this smartphone, there has been a dramatic increase in the number of students and even staff making use of smartphones to assist in learning.
Kirsty Chadwick 17 May 2013
Often, in business or personal encounters with other people, we hear the phrase, "So, tell me a bit about yourself." Yet many of us don't have a well-packaged answer ready. And that means that we miss out on an opportunity to quickly convey all the most important things we want people to know about us. Instead, we ramble and leave out key bits of information.
Donna Rachelson 23 Apr 2013
Recent research from US web-based training company certifyme.net indicates that 77% of American corporations use online learning. The research also reported that organisations save up to 70% on training costs when they replace classroom-based learning with e-learning.
Kirsty Chadwick 7 Apr 2013
As more and more companies line up to enter Africa, the world's second most populous continent with a rising middle class of more than 300 million, companies with language localisation strategies will enjoy early-mover advantage.
Ian Henderson 12 Mar 2013