Publications can improve advertising revenues if they take advantage of real-time print adverts and that will help not only their ailing fortunes but the ailing fortunes of publishing printers, too...
Vaughan Patterson 18 Apr 2017
Over the years, advertising has lost its psychological influence and subliminal power. These days, consumers and the public in general value the information they find in respectable media sources...
Nicolas Pompigne-Mognard 30 Sep 2015
IBM believes that traditional media and entertainment companies that move fast to embrace and monetise digital channels stand to win back their audiences and their advertising revenue, despite...
Shane Radford 14 Aug 2014
The African Media Leaders Forum in Addis Ababa last week ended on a weak note: Politicians want the media to generate a new, positive African narrative.
Anton Harber 15 Nov 2013
NEWSWATCH: There's good and bad news out of Angola: Mail & Guardian reports that an Angolan journalist has won a top award recognising his fight against graft and human rights abuses, and speaking of the latter... a 17-year-old has been imprisoned for allegedly insulting the country's president.
Rod Baker 8 Nov 2013
The 18th CNN MultiChoice African Journalist Awards is taking place tomorrow night, 12 October 2013 at the CTICC where finalists will be recognised for their excellent journalism across the continent.
Ilse van den Berg 11 Oct 2013
There has been a lot written in the past few weeks about the challenges posed to the online publishing community by the litigation between Moneyweb and Fin24, and a not unsubstantial amount of this opinion has been a mix of journalistic petulance and hysteria.
Chris Moerdyk 3 Oct 2013
Nothing, not even scholarly theories, quite prepares one for travel writing. Despite the knowledge that it takes a writer, the rules of engagement are not the same. How does one describe sunrise or the heartbeat of a newborn lion cub beating against yours?
Phindiwe Nkosi 29 Aug 2013
No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.
HKLM Exco Team 31 Jan 2013
As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise.
Nandkishor Buty 30 Jan 2013
No matter how slow off the mark, we have all come to the realisation that, no matter what line of business we are in, drastic measures are needed in order for us to not only increase market share but also to survive. It is not, however, all doom and gloom and for those who are embracing innovation and prepared to experiment with new ideas, a lot of opportunity awaits to reconnect with consumers and rise above the negative economic factors.
Dave Nemeth 30 Jan 2013
The world is more interdependent and interconnected than ever before. Technology is ensuring the free flow of ideas, information and energy; creative co-operation and influence; and is bringing change across the globe that is happening at an unprecedented and accelerated rate.
Gisèle Wertheim Aymés 25 Jan 2013
So here we are in 2013 - the Mayan trend predictions for 2012 having spectacularly failed to materialise, leaving some of us with hangovers and debt that we had secretly hoped would be wiped clean in a Mayan-flavoured apocalypse. Now is the time for us to look into our crystal balls, and see if we can get our predictions for media and advertising regulation a bit more spot-on than the poor Mayans did.
Gail Schimmel 24 Jan 2013
A transformation is in motion amongst shoppers and retailers country-wide. Consumers are becoming more discerning and demanding, and retailers and manufacturers are under pressure to innovate, offer quality and savings - all in one eco-friendly package! Here are some interesting trends for the retail sector that I've identified for 2013.
Gareth Pearson 23 Jan 2013